1. KCTCS Board of Regents Update September 16, 2016

2. Sem PLAN COMPONENTS Overarching vision of enrollment
Environmental scan
Enrollment goals/Key enrollment indicators
Strategies and tactics – best practices
Marketing and recruitment
Retention and success
Assessment plans
SEM Plan Components

3. SYSTEM OFFICE Leadership, Support and Service
SYSTEM OFFICE LEADERSHIP, SUPPORT & SERVICE
PLT Engagement
Student Engagement & Recruitment
Outbound Campaigns
Express Enrollment Week
Faculty Engagement & Capacity Building
Follow-Up Support Calls
Tactical Engagement Team

4. Financial Aid/Student Accounts Campaigns
Recruitment SUMMER Outbound campaign
Enrollment Campaigns
Start Date
End Date
Live or Agentless
Past term applicants not enrolled
6/2/2016
6/21/2016
Live Agent
Outstanding checklist items to enroll
6/4/2016
6/27/2016
ISIR received but no EMPL ID
6/9/2016
6/23/2016
Received ACT scores not applied
6/16/2016
6/30/2016
Aid awarded not registered
6/14/2016
6/31/2016
Enrolled in spring not in fall
6/18/2016
7/1/2016
Admitted not registered
Financial Aid/Student Accounts Campaigns
Start Date
End Date
Live or Agentless
Students registered with Financial Aid outstanding checklist items
7/1/16
7/7/2016
Live Agent
Student Accounts outstanding – need to make to a payment
8/10/2016
Agentless
* Note: This does not include the special “Enrollment Week Campaign” conducted separately by Blackboard.

5. Recruitment SUMMER Outbound campaign
100%
27,564 Total Attempted Calls
Observations
86%
23,686 Connects
27,564 Total calls attempted during campaigns to reach the 18,980 leads.
86% of multiple attempts connected successfully to a person or a voic .
29% Real Person Connect, no voic s. (Advisor spoke to an actual person of the 86% connects)
5% of leads (1,254) students agreed to take action based on the campaign request.
Students enrolled in approximately 13,400 credit hours.
Tuition revenue generated $2,091,492
* Dates June 2- July 4, 2016
29%
7,936 Real Person Connects
12%
3,194 Live Student Conversations – non 3rd party
5% ,254 Re/Enrolling at KCTCS
Student Target Audiences- Outstanding Checklist Items for ARR, Past Term Applicants, Aid Awarded, Enrolled in Spring 2016, Students with FA outstanding list items, ISIR Received, Admitted Not Enrolled, Received ACT Scores But Not Applied

6. Recruitment EXPRESS ENROLLMENT INITIATIVE
KCTCS and Blackboard (BbSS)Engagement
DATES: July 18-22
Contacted up to 30,000 applied not registered (Radius)
Identify potential student interests in attending KCTCS
Encourage students to attend the event
Survey those no longer interested in attending

7. Recruitment EXPRESS ENROLLMENT Outcomes
100%
28,860 Total Attempted Calls
87%
25,010 Connects
Observations
50,761 Total calls attempted during campaigns to reach the leads. (1.8 attempts per lead)
87% of multiple attempts connected successfully to a person or a voic .
21% Real Person Connect, no voic s. (Advisor spoke to an actual person of the 87% connects)
11% (3,110) of students to took action based on the campaign request.
Students enrolled in approximately 17,930 credit hours.
Tuition revenue generated $2,940,448
* Dates July 18- July 22, 2016
21%
6,018 Real Person Connects
11%
3,110 EE Week Event Registration
6% ,734 Re/Enrolling at KCTCS

8. FACULTY & STAFF Engagement Follow-Up Support calls
Weekly PLT Enrollment Monitoring Call
Peer-to-peer SEM leads information sharing
Elaborated on best practices
Reviewed enrollment data (headcount and FTE)
Best recruitment practices
Strategies used to engage & retain students
Improve student communications

9. Moving Forward to November 1st Census Date
What’s NEXT?
Moving Forward to November 1st Census Date

10. Short Term Retention Strategies
Ongoing ‘Starfish’ software retention training
Infuse Starfish into:
virtual training
advising and training Handbook
FYE teaching materials
Realign the Starfish Training sessions for the Tech Summits, with the theme “What’s in it for me”- This will provide faculty and staff a better understanding of the software tool and as a result faculty and staff will be more actively engaged.
Create a Starfish Training Handbook- This will help in the engagement and participation of new and adjunct faculty.
Create Starfish Virtual Trainings - to be housed in Bb Learn. This will help in the engagement and participation of adjunct faculty.
Create FYE teaching materials- these will be developed from now through Fall To increase student engagement within Starfish.
Civitas Illume Students
Enables colleges to quickly identify at-risk students
Allowing colleges to connect at-risk students with college services
Co-Requisite Models
Each KCTCS College is piloting co-requisite courses that that embed supplemental instruction in credit-bearing courses to allow students to complete gateway courses during their first semester.
This model appears to significantly increase retention and completion numbers
Plans are to expand the use of the co-requisite model in the upcoming semesters