1. Pole Fitness Studio invites you to the 6th annual:
Pole Expo
Las Vegas, Nevada
September 6th-10th, 2017

2. Table of Contents
1. Cover 2. Table of Contents 3. About Pole Fitness Studio 4. Pole Expo Founder 5. About Pole Expo 6. Venue 7. Pole Expo Promotional Media 8. Event Demographic 9. Pole Classic Finalists 10. Partnership Packages 11. Elite Sponsor 12. Gold Sponsor 13. Silver Sponsor 14. Bronze Sponsor 15. Pole Sponsor 16. Live Stream Sponsor 17. Vendor Booth 18. Vendor Floor Plan 19. Other Sponsor Options 20. Collector’s Edition Program 21. Event Promotion 22. Media 23. Contact Us
Model: Marion Crampe
Photographer: La Kia

3. About Pole Fitness Studio
Pole Fitness Studio is owned by Fawnia Mondey. Fawnia started teaching in 1994 and is known around the world as being the world’s first pole dancing instructor. Fawnia’s goal has always been simple, to teach pole dancing in a safe, supportive, and extremely fun environment. Pole Fitness Studio, is 100% coed and offers 200 dance and fitness classes every month, and in 2016 expanded to open their West location in Summerlin. Students learn pole dancing, Lyra, striptease, go-go, belly dancing, salsa, ballroom and burlesque plus yoga, and boot camp. ‘Men’s only’ and ‘kids pole classes’ also available. Pole Fitness Studio is a popular place to celebrate birthdays and bachelorette parties. In fact, Las Vegas locals have voted Pole Fitness Studio to be their #1 pole dancing studio. Together with Fawnia’s certified staff, Pole Fitness Studio offers the most variety in classes and private party celebrations. Fawnia and her team work in unison to ensure Pole Expo is a positive and memorable experience that inspires and educates all who attend.

4. Pole Expo Founder Fawnia Mondey-Owner/Founder
Canadian born Fawnia Mondey is the pioneer of pole dancing instruction as she produced the world’s first instructional video on how to pole dance. Since her start in 94 Fawnia has produced seven instructional DVDs, taught thousands of women worldwide, and owns ‘Pole Fitness Studio’ and ‘Pole City’ in Las Vegas, NV. USA. With over 20 years experience training and teaching, Fawnia created the Pole Dance Instructor Certification (PDIC)and wrote the forward for The complete Idiots Guide to Exotic and Pole dancing Illustrated. Fawnia was awarded The United Pole Artists Pro-Poler for 2011, PDC Pioneer Award in 2012 by The Pole Dance Community (PDC) and Industry Leader of the Year award for 2014 by IPDFA. In addition to teaching Fawnia instructs pole dancing workshops and lectures at the University of Las Vegas. Fawnia is a respected judge for pole competitions around the world at the highest of levels and is on the board of directors for the Pole Fitness Association (PFA) and on the Olympic committee for the International Pole Sports Federation (IPSF) as an Elite Athlete with efforts towards the Olympics.  In 2011 Fawnia created Pole Expo and hosted the first Expo in 2012 in Las Vegas. In 2017, the 6th annual Pole Expo has grown to be the largest event of its kind, welcoming attendees from over 50 countries.
Kerri Ann Friedman- Technical Supervisor
Kerri Ann has been a dancer on and off her whole life.  She first experienced dance through ice-skating at the age of three and continued until she was 15. Intermittently during her ice-skating, she has studied jazz, ballet, and gymnastics.  Her dance experience further extended itself to social dances like Latin dances, country 2-step, and ballroom dances as she grew older.  She feels that all of these various genres of dance have not only contributed to her pole dancing and instructional style, but they have allowed her to realize how unique pole dancing is to all of them.
Apart from being a pole dance instructor and competitor in various national stages for Pole Dancing, she is also the Technical operations manager for Pole Expo.  She is also a successful Entertainment technician and carpenter for various Las Vegas companies including: Cirque du Soleil, The Smith Center of the Performing Arts, PRG, MGM Grand Arena, etc. Her whole life has revolved around performance and entertainment. It’s about time she has taken it upon herself to perform as well!

5. About Pole Expo POLE EXPO ABOUT OVERVIEW MISSION FOUNDED 2011
Dedicated to uniting the Pole Fitness community of the world and the promotion of Pole as a recognized sport through workshops, seminars, competitions and performances.
OVERVIEW
Pole Expo was created for educational and celebratory purposes and was designed to further the development of the pole fitness industry by uniting our international community.
MISSION
Pole Expo exists to educate visitors, fans and artists from around the world about the history and continuing significance of pole fitness. It carries out this mission through its operation of world-class workshops, seminars, competitions, performances and expo that exhibits, interprets and celebrates this life changing dance form.

6. Pole Expo Venue
The 6th annual Pole Expo will take place at the Hard Rock Hotel & Casino in Las Vegas, Nevada, USA.
• Maximum event capacity: 2,500
• 1 mile from the McCarran airport.
• ½ mile from Las Vegas Blvd.
Hard Rock Hotel
4455 Paradise Road
Las Vegas, NV 89169
Tel:

7. Pole Expo Promotional Media
Media is an events most powerful and influential way to get their name known and their goals recognized. Media forms such as television, magazines, newspapers, and the Internet, are all informational highways towards an events success, survival, and branding. In addition, “word-of-mouth” creates a huge impact on an event. Pole Expo, being respected within the pole community, is using “word of mouth” publicity through social media to gain popularity combined with other media outlets. The Pole Expo 2017 promotional media plan has been designed to get media coverage and sponsorship for the 6th annual Pole Expo which includes the Expo Arena, Workshops, Pole Classic Competition and Pole Star Showcase. Local Media National Media International Media Live streaming Newsletters & YouTube Supplemental materials: posters, postcards, web sites, social networking and press releases. Promotion has already started online reaching our global pole family in USA, Canada, Norway, England, Germany, France, Russia, Ukraine, Greece, Spain, Guam, Philippians, China, and Australia, to name a few.

8. Event Statistics & Projection
Event Demographic
The Hard Rock Hotel will accommodate an audience of female and male pole enthusiasts and provide a valuable opportunity for brands to build future relationships with this fast growing industry. This will provide year long promotional partnership and exposure for your growing brand. In 2017, we are increasing the number of vendors, keeping the popular aerial playground, and offering two lengths of workshops, taught by the most popular instructors from around the world.
Event Statistics & Projection
Year
Year
Year
Year
Year / Year
475 Attendees
705 Attendees
Attendees
1500 Attendees
1800 Attendees
550 Spectators
766 Spectators
Spectators
1800 Spectators
2000 Spectators
12 Countries
20 Countries
41 Countries
50+ Countries
50 Workshops
100 Workshops
180 Workshops
200 Workshops
180 Workshops
27 Instructors
47 Instructors
75 Instructors
80 Instructors
28 Vendors
34 Vendors
44 Vendors
50 Vendors
64 Vendors / 75 Vendors

9. Pole Classic Finalists
All pole fitness athletes are invited to enter to compete in the Pole Classic. From the hundreds of submission videos, only 10 female and 10 male athletes are invited to compete for the coveted title of the Overall Pole Classic Champion 2017.
The athletes are judged on:
Technical Artistic Presentation Stage Presentation
By six highly skilled judges, with two judges in each category.
The top 3 female and male athletes will be awarded Pole Classics’ gold, silver, and bronze medals. Both female and male 1st place will win $1,000. The athlete with the highest score is awarded Overall Pole Classic Champion.
The 1st place female will go on to compete in the Pole Championship Series at the Arnold Schwarzenegger Sports Festival in Columbus Ohio in March 2018.

10. Partnership Packages
Pole Expo wants to team up with you to deliver a weekend everyone will remember forever. Expo passes went on sale October Our marketing for 2017 also began in October and will continue non-stop until September and we will have event follow-up immediately afterwards. Pole Expo is a company you can trust to deliver the most affective year round marketing for your brand.
Sponsorship opportunities
ELITE SPONSOR
$10,000
GOLD SPONSOR
$6,000
SILVER SPONSOR
$4,000
BRONZE SPONSOR
$3,000
POLE SPONSOR
WINNER SPONSORSHIP
$1,000
LIVE STREAM SPONSORSHIP
$200 - $1,000
VENDOR PACKAGE
$695 - $895
WRIST BAND SPONSOR
$1000
POLE CLEANERS SPONSOR
$750
GIFT BAGS SPONSOR
$250
SWAG CONTRIBUTOR
$100
PROGRAM SPONSOR
PROGRAM ADVERTISEMENTS
$275 - $600

11. Elite Sponsor Elite Sponsor $10,000 One available – Excellent Value
12 Pole Expo wrist bands
4 Vendor Tables with Wi-Fi and electricity included
Full page color advertisement, inside cover (front or back) or back cover
Private VIP Suite during Pole Classic Competition
Seating for 12, plush theater chairs and furniture
View the show on flat screen plasma TV
Full bar & viewing of the stage
Company logo on every page of PoleExpo.com
Company promotion in our newsletter & social media every month
Free Live Streaming Sponsorship
The Pole Expo attendee mailing list
Company logo on all registration gift bags, next to Pole Expo
Product sample in registration gift bags
Company Branding placement throughout The Joint, Registration, Vendor Arena, and both Workshop Hallways.
Company printed in competition program, and emcee announce during Pole Classic Company Name Competition & Pole Star Showcase
Featured Workshop Room (example: The X-Pole Workshop Room, shown on the website and in the program)
Company Name and Logo will be a part of the Official Pole Expo Title (Example: The Pole Expo is presented by “Your Company Name”). Please note: If the title sponsor is also a fabricator of poles then they are required to supply the pole sponsor package. (The pole sponsor fee is removed). The pole sponsor package will then no longer be available to purchase as Pole Expo can only be represented by one pole company.

12. Gold Sponsor Gold Sponsor $6000 Two available - Excellent Value
8 Pole Expo wrist bands
3 Vendor Tables with Wi-Fi and electricity included
Company logo on the Pole Expo homepage
Full page color advertisement in the Pole Expo collectors edition program
Company logo with link to site from Pole Expo app
Company logo with link to site from Pole Expo website
Company promotion in Pole Expo’s newsletter and social media, min six consecutive months
Private VIP Suite during Pole Classic Competition
Seating for 12, plush theater chairs and furniture
View the show on flat screen plasma TV
Full bar & viewing of the stage
20% off Live Streaming Sponsorship
The Pole Expo attendee mailing list
Company logo on all registration gift bags
Product sample in registration gift bags
Company Branding placement throughout entire Expo space
Company printed in competition program, and emcee announcement during Pole Classic
Company Name featured Workshop Room (example: The X-Pole Workshop Room, shown on the website and in the program)

13. Silver Sponsor Silver Sponsor $4000 Six available – Excellent Value
5 Pole Expo wrist bands
2 Vendor Tables with Wi-Fi and electricity included
Full page color advertisement in the Pole Expo collectors program
Company logo with link to site from Pole Expo app
Company logo with link to site from Pole Expo website
Company promotion in Pole Expo’s newsletter and social media, min three consecutive months
20% off Live Streaming Sponsorship
The Pole Expo attendee mailing list
Product sample in registration gift bags
Company printed in competition program, and emcee announcement during Pole Classic
Company Name featured Workshop Room (example: Balini Sports Workshop Room, shown on the website and in the program )

14. Bronze Sponsor Bronze Sponsor $3000 Eight Available – Excellent Value
4 Pole Expo wrist bands
One vendor Table with Wi-Fi and electricity included
Full page color advertisement in the Pole Expo collectors program
Company logo with link to site from Pole Expo app
Company logo with link to site from Pole Expo website
Company promotion in Pole Expo’s newsletter and social media
Company printed in collectors edition program
Emcee announcement during Pole Classic
20% off Live Streaming Sponsorship

15. Pole Sponsor Pole Sponsor $4000 One Available - Contact Fawnia
2 Pole Expo wrist bands
One Vendor Table with Wi-Fi and electricity included
Full page color advertisement in the Pole Expo program
Company logo with link to your site from Pole Expo app
Company logo with link to your site from Pole Expo website
Company promotion in Pole Expo’s newsletter and social media
20% off Live Streaming Sponsorship
On stage promotion at the Pole Classic Competition & Pole Star Showcase
On stage promotion in the main expo room, all three days
Product or flyer placement in swag gift bags
Your Requirements (approximate details)
12 free standing poles for privates
60 free standing poles for workshops
2 competition poles: 12’-2” in height, 45mm diameter, one static, one spinning for the Vendor Arena’s performances all weekend
2 competition poles: 12’-2” in height, 45mm diameter, one static, one spinning for the Pole Classic Competition & Pole Star Showcase
Provide an Expo Discount on poles during the event
Provide one free standing pole for the winner group in Bring The Pole Gang Contest

16. Live Stream Sponsor Live Stream Sponsorship $200 - $1000
Your company receives photo or video ad space throughout the live streaming of the competition and showcase.
Get noticed by thousands of live stream subscribers during the event and after. The Pole Classic Competition & Pole Star Showcase will be posted on our websites, Facebook pages and YouTube. Your logo and website will feature in live stream and playback.
Free for Elite Sponsor.
All other Sponsors receive 20% off.
Contact us for more information

17. Vendor Booth
10’x10’ and 8’x8’ spaces at Pole Expo; 6’ draped table or draped high boy table, two chairs, waste basket
Back drop pipe and drape provided to display signs and products
2 complimentary Expo Passes for staff, incl. comp & show and breakfast all three days
3 full days of brand exposure with booth traffic, plus promotion on website & social media
Choose your booth from the floor plan below and purchase via the link below
Prices and perks vary by booth size Purchase up to four discounted Expo Passes for staff. NOTE: Electricity and Internet is not included, unless you are a sponsor. If needed, order your electricity and internet by phone or via order form which will be provided.
Early Bird Special! Now – January 31st 10 x 10 booth $ Corners $ x10 SOLD OUT
8 x 8 booth $ Corners $845 ++
Phase Two February 1st – August 1st x10 SOLD OUT
8 x 8 booth $ Corners $945 ++
Electrical $195 /all 3 days Internet $495, 2 connections/all 3 days. Get your booth today. Vendor Map available here. Would you like to sponsor Pole Expo? Contact Fawnia today.

18. Vendor Floor Plan
Click here to view our vendor floor plan, with the option to purchase your vendor booth.

19. Other Sponsor Options
WRIST BAND SPONSOR… $1000 Every attendee at Pole Expo 2014 will receive a wristband on entry. Your company name and logo will be placed on every wristband. Includes two Expo Passes. One available.
POLE CLEANERS SPONSOR… $750 SOLD Pole cleaners will wear your company’s logo on their custom made Pole Kitten costumes. Your company will be mentioned at the beginning and end of each category, and seen every four minutes! One available.
GIFT BAG SPONSOR… $300 Your logo will be printed on the front of the Swag Gift Bags. Every attendee receives a Swag bag bursting with pole fitness products, expo information and coupons. Be remembered forever gift bags will be created. Space is limited.
PROGRAM SPONSOR… $250 Programs will be handed out Thursday - Sunday and placed in all Swag Gift Bags. Your company logo will be added to the bottom of every page in our collectors edition program. Two spaces available.
SWAG CONTRIBUTOR…$50 product sample/ $100 flyer or coupon Every attendee receives a Swag Gift Bag bursting with pole fitness products, company flyers and coupons. Get your product sample, flyer, or coupon included in every bag. Swag Gift Bags will be given at registration daily will be created. Your products and promotional flyers MUST be received between Aug 21 – Sept 4, Mail to: Pole Expo S. Arville Street Suite A Las Vegas, NV USA

20. Collector’s Edition Program
The Pole Expo program is full color and beautiful. It features Pole Expo Survival Tips, Fun Pole Facts and Schedule of Events, plus The Pole Classic Competition & Pole Star Showcase.
½ page full color advertisement in the Pole Expo program $275
1 full page color advertisement in the Pole Expo program $500
1 full page Inside front or back cover $600 2 Available
Ad format and Specs Half page: 4.25 tall x 5.5 wide Full page: 8.5 tall x 5.5 wide Sending Payment Send via Paypal by July 17th to
Sending Artwork Send your ad as .AI, PDF, EPS or TIFF to Sending via Dropbox.com to Artwork Deadline: JULY 17th Get Creative Today!

21. Event Promotion
October - November 2016 Promotion weekly via all social media streams and newsletter. Expo Passes and Vendor booths went on sale. November & December 2016 Workshop Passports, and Private Passports (new) go on sale. The Polelitical campaign is launched, and will run monthly until Pole Expo. January 2016 Event promoted at Pole Show LA in Los Angeles. Pole Expo partner websites launched. January – September 2016 Promotion via Pole Dance Fitness & Aerial Arts Magazine. Poster and Flyer distribution and online advertising. August – September 2016 Local print ads in Vegas Seven, Las Vegas Weekly, Las Vegas Review Journal and Las Vegas Sun to name a few. September 2016 Local News Ch 3, 5, 8, and 13 plus National TV and newspaper interviews, during and after Pole Expo.

22. Media
We have been featured in social media all over the world, including these publications and programs:
ABC Nightline – USA
The Morning Blend TV - USA
Las Vegas Sun – USA
Las Vegas Review Journal – USA
Las Vegas Weekly – USA
Seven Magazine – USA
Huffington Post – USA
GrungeCake Magazine – USA

23. Contact Us
Pole Expo Website: Contact: Pole Expo 4265 S. Arville St. Ste. A Las Vegas, NV USA Fawnia Mondey, CEO, Organizer Phone: Chona Rayos, Costumer Service Specialist Kerri Ann Friedman, Technical Supervisor Cody Nicholson, Volunteer Coordinator Cassandra Rachel, Social Media Queen Jennifer Gray, Survey Queen