1. Radio Advert Evaluation.

2. What creative decisions did you have to make to solve problems and how did this depart from your original plan?

3. Both individually and working with others how did you work and what challenges did you face? The challenges we faced as a pair was recording the voices. This was because we seemed to have interference e.g. paper rustling. As a pair we had to re-record over and over but still managed to a noise In the background that shouldn’t be there. I tried to edit the unwanted sounds out on Celtx but as I wasn’t familiar with it, I found it difficult to get rid of the noise.

4. What advertising techniques did you use to hook your intended target audience?

5. How did technology enable the creative process? Was it difficult to use any of the equipment and did you learn any skills? Using Celtx I was able to put the voice, sound effects and a jingle all together and cut out parts that didn’t sound right for the adverts. I added in seagull sound effects at the start and jingle quietly under the voiceover.

6. What conventions of radio adverts have you used or not used and why?

7. What or who are you representing in your advert and how?

8. What feedback did you get and did this help you realise anything about your product?