1. Worldwide Theatrical Marketing and Distribution Fiscal 2015 Budget January 2014

2. Agenda Summary of Changes since MRP Marketing Initiatives Overhead

3. Fiscal 2015 Division Budget Summary of Changes since MRP

4. The net contribution from theatrical has improved over $51M since MRP The following are the changes since MRP: Cut print and other costs $20.8M Decreased marketing without changing DBO on HEAVEN IS FOR REAL Increased DBO and/or IBO without increasing spend on: SEX TAPE – from $85M/$70M to $100M/$80M EQUALIZER – from $100M/$100M to $115M/$100M Increased DBO and/or IBO and marketing spend on: AMAZING SPIDER-MAN 2 – due to ComiCon/FX; additional trailers; Super Bowl; research; as well as publicity UNTITLED CAMERON CROWE – date changed from Feb ’15 to Dec ‘14 DELIVER US FROM EVIL – based on screening results Assumed release of WHEN THE GAME STANDS TALL (from HE release) Fiscal 2015 Division Budget Summary of Changes since MRP

5. Fiscal 2015 Division Budget Domestic Ultimate Changes

6. Fiscal 2015 Division Budget International Ultimate Changes

7. Fiscal 2015 Division Budget Worldwide Ultimate Changes

8. Fiscal 2015 Division Budget Marketing Initiatives

9. CATEGORY DATE COMPLETE MPG SPEND (000s USD) PROJECTED SAVINGS (000s USD) SAVINGS TARGET (%) TV Spot Finishing (New Wave)Jan 2013 $6,200 $85014% In-House Creative (Torch Creative)Apr 2013 $4,000 $1,80045% TV Spot Distribution (DG)Apr 2013 $3,000 $50017% Publicity Production (Black Diamond)Apr 2013 $1,100 $10010% One-Sheet Poster Tubes (packaging optimization)July 2013 $1,000 $50050% Adaptive Print Creative (Trailer Park, Bravo)Dec 2013 $2,800 $48017% $18,100$4,230 23% In order to best control our Basics budgets and minimize overages, several cost saving initiatives are underway. Digital Marketing Changes were recently made in how the company executes its digital strategy as it relates to our internal group, Sony Pictures Interactive (SPI) Much of the work that SPI did for Worldwide Digital Marketing has transitioned to SPE’s IT Group The result is over $11 million in annual savings versus FY2013: Our SPI spend has dropped from a high of $14M in FY2013, to under $10M in FY2014, and $3M for FY2015. In addition, the following projects have recently been completed:

10. CATEGORY DATE COMPLETE MPG SPEND ( 000s USD) PROJECTED SAVINGS (000s USD) SAVINGS TARGET (%) Creative Advertising Agencies 2Q-3Q 2014 $57,500$5,75010% International Marketing Spend Assessment 2Q-3Q 2014 TBD European PEPI (Publicity, Events, and Promo Items) 2Q-3Q 2014 $14,000TBD Digital Marketing (Social, web design, production) 2Q-3Q 2014 $11,000$1,10010% Market Research (non-Nielsen vendors) 2Q-3Q 2014 $8,300$3304% $90,800$7,180 8% And the following initiatives have just recently launched: CATEGORY0 DATE COMPLETE MPG SPEND (000s USD) PROJECTED SAVINGS (000s USD) SAVINGS TARGET (%) Marketing Print & Standees1Q-2Q 2014 $19,600 $600 - $1,4003% - 7% Special Events/Hotel Venues1Q-2Q 2014 $9,800 $600 - $8006% - 8% Regional Field Publicity Agencies1Q-2Q 2014 $4,300 $43010% Promotional Items1Q-2Q 2014 $4,200 $800 - $90019% - 21% Grooming Agencies1Q-2Q 2014$2,100$150 - $2007% - 10% Trailer Sound (SSI)1Q-2Q 2014$1,500$15010% Nielsen Research1Q-2Q 2014$2,000$140 to $2007% - 10% $43,500$2,870 - $4,080 7% - 9% These additional Basics initiatives are currently underway:

11. CATEGORY DATE COMPLETE MPG SPEND (000s USD) PROJECTED SAVINGS (000s USD) SAVINGS TARGET (%) North American Media Buying – UM FY2015 $443,000 $25,0006% North American Media Planning & Placement – UM FY2015 $22,000 $3,30015% $465,000$28,300 6% We are also pursuing the following to help manage our Media spend:

12. Fiscal 2015 Division Budget Overhead

13. Annual headcount/overhead savings from FY09-FY14 total over $34M and 19%, as follows: Compiling FY15 overhead initiatives to discuss in separate, smaller meeting Fiscal 2015 Division Budget Overhead HeadcountCostComments FY0951$5.9Closed Sweden office; various territory cuts, SPR & Marketing cuts FY11108.4Closed Russia supervisory office; Garel, Foley, FY1266.2Closed Italy office; Russell, Goldstein, Zucker FY13/142313.6Closed Dallas, Holland and Argentina offices; new sub deals in Brazil, Scandi, and Benelux; restructure H.O. uplift and A/R depts; Amos, Loper, Mannheim Total90$34.119% cost reduction versus FY09

14. Appendix Ultimates by Film with Comparison Titles