1 Collins, J. (2001) Good to Great New York, HarperCollins Level 5 Executive Builds enduring greatness through a paradoxical Combination of personal humility and professional will. Level 1 Level 2 Level 3 Level 4 Level 5 Level 4 Effective Leader Gets commitment to and vigorous pursuit of a clear and compelling vision; stimulates the group to high performance standards. Level 3 Competent Manager Organises people and resources toward effective and efficient pursuit of predetermined objectives. Level 2 Contributing Team Member Contributes to the achievement of group objectives; Works effectively with others in a group setting. Level 1 Highly Capable Individual Makes productive contribution through knowledge, skills and good work habits..

2 Level 5 Leadership First Who… Then What Confront the Brutal Facts Hedgehog Concept Culture of Discipline Technology Accelerators Build up… Breakthrough! Disciplined PeopleDisciplined ThoughtDisciplined Action Conceptual Framework of Process from Good to Great (Collins, 2001 p.12) Flywheel

3 Larger than life, celebrity leaders Performance linked to remuneration More strategy than others Single focus on what to do (rather, an equal focus on what not to do) Technology as a cause of transformation Greatness through mergers and acquisitions Transformation and change programmes or revolutionary process Great industries and riding market growth What Collins Did Not Find