Y200 Politics and Film April 19, 2011

Film Industry Data From student data projects Elliott Gensler Lexi Lessaris Parker Mantell Raymond Raff Jake Stineker

Data from Gene Brown’s Movie Time

Box Office Revenues Clear increase in box office revenue over time In the 70’s the revenues began to rise greatly The average growth rate per year is 104% (median is the same as well, so mean was not influenced by outliers) Average growth rate per decade is 143% Highest growth rate from 1970-1980: 237% Sources: Data before 2000: http://www.amug.org/~scrnsrc/theater_facts.html Data after 2000: http://www.boxofficemojo.com/yearly/?view2=domestic&view=releasedate&p=.htm * See excel file “Box Office Revenue” for table, graphs, mean and median calculation, Growth rate graph and table on sheet “Growth Rate”

Data from MPAA.com

Rise of Theater Ticket Prices 2 Rise of Theater Ticket Prices The most recent figure indicates an average of over $7.00

Data from Gene Brown’s Movie Time and MPAA.com

Data from Gene Brown’s Movie Time and www.census.gov

Effect of TV Ownership on Movie Theatre Attendance Data from Gene Brown’s Movie Time

Data from www.the-numbers.com

Top 5 Grossing Distributors (1995-2011) 4 Top 5 Grossing Distributors (1995-2011) Studio Name Movie Count Total Gross Average Gross Marker Share Warner Bros. 489 $25,862,943,704 $52,889,455 14.34% Walt Disney 432 $25,819,313,401 $59,766,929 14.32% Sony Pictures 508 $23,576,817,238 $46,411,058 13.07% Paramount 329 $21,149,601,523 $64,284,503 11.73% 20th Century Fox 342 $20,117,861,634 $58,824,157 11.16% An interesting aspect to note is the movie count versus to average gross count. Although Sony distributed more movies than did Warner Brothers, their average gross was significantly lower With only 77 movies distributed, Dreamworks SKG was able to edge Miramax's 377 films and MGM’s 229

DVD vs. VHS Sales Trends Circa 2002 percent of home videos being VHS vs. DVDs were equal DVDs now currently account for almost %100 of home video sales, (opposite in 1997) DVDs (in units sold) have begun to decrease slowly in 2006, perhaps due to other ways of watching film at home VHS Sales have fallen dramatically since 2003. In 2007 sales were at 300,000 units Sources:http://paidcontent.org/article/419-analyst-whacks-entertainment-industry-digital-too-disuprtive/ http://robertoigarza.files.wordpress.com/2008/11/rep-entertainment-industry-market-statistics-mp-2007.pdf *Please see excel file “Sales” for the data and graph of DVD vs. VHS Units sold (other graph was copied and pasted from online http://paidcontent.org/article/419-analyst-whacks-entertainment-industry-digital-too-disuprtive/)

DVD vs. VHS Sales Trends Continued See excel sheet “DVD Vs. VHS” Source: http://www.cfs.purdue.edu/richardfeinberg/csr%20406%20e%20retailing%202009/factbook_2007.pdf (page 67)

Movie Rental Business Trends Blockbuster went bankrupt in 2010 because of poor business decisions More consumers enjoy the convenience of Netflix and online downloads.

How Netflix Won the Market The Pareto rule says that 80% of your revenue will come from 20% of your products. Blockbuster would only stock the most popular 20% of movies because of limited shelf space.

How Netflix Won the Market Netflix did not have shelf space issues and could stock 100% of the movies capitalizing on the 20% that Blockbuster could not. Offered convenience of downloadable movies. Netflix attracted customers with their unlimited monthly rental program.

11 Home Video Market (2009) Although DVD sales have not been thriving, they still continue to dominate the home video market, as it accounts for 63% of it

Top 5 All Time Grossing Films 7 Top 5 All Time Grossing Films Film Total Gross (in millions) Avatar $759,563 Titanic $600,788 The Dark Knight $533,184 Star Wars $460,998 Shrek 2 $437,212

Hollywood’s Top Earners (2009) Name Total Earned (in millions) Michael Bay $125 Steven Spielberg $85 Roland Emmerich $70 James Cameron $50 Todd Phillips $44 All gained 2009 revenue as directors from feature films except Steven Spielberg Spielberg gained his tremendous 2009 income from Universal theme- park royalties and consulting For his work in Harry Potter,, Daniel Radcliffe was the top earner among actors with $41 million