Energy sources. Anheuser-Busch InBev N.V. (Dutch pronunciation:, abbreviated as AB InBev) is a Belgian-Brazilian publicly-traded company, based in Leuven,

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Presentation transcript:

Energy sources

Anheuser-Busch InBev N.V. (Dutch pronunciation:, abbreviated as AB InBev) is a Belgian-Brazilian publicly-traded company, based in Leuven, Belgium. It is the largest global brewer with nearly 25% global market share and one of the world's top five consumer products companies by EBITA.LeuvenEBITA Anheuser-Busch InBev has 14 brands that generate over 1 billion USD per year in revenue out of a portfolio of more than 200 brands (2010). This portfolio includes global brands Beck's, Budweiser, Stella Artois, and Brahma, smaller multi- country brands like Staropramen, Alexander Keith's, Leffe and Hoegaarden, and regional brands such as Bud Light, Skol, Quilmes, Labatt Blue, Michelob, Harbin, Sedrin, Cass, Klinskoye, Sibirskaya Korona, Chernigivske and Jupiler.Beck'sBudweiserStella ArtoisBrahmaStaropramenAlexander Keith'sLeffeHoegaardenBud LightSkolQuilmesLabatt BlueMichelob HarbinCassJupiler From Wikipedia, the free encyclopedia

Foreign Direct Investment

Source: Bloomberg Global Poll Selzer & Company Study 1,408 Bloomberg customers September 16-17, 2010

1. Timber (Pau Brasil) in the first years of colonization 2. Sugarcane in the sixteenth and seventeenth centuries 3. Precious metals (gold) and gems (diamonds) in the eighteenth century; 4. Coffee and cattle in the nineteenth and early twentieth centuries. 5. Soya?  Land rich in natural resources  iron ore, bauxite, manganese, nickel, uranium, gold, gemstones, oil, and timber ECONOMY: Cycles

Doing Business

It is important to work closely with local lawyers and accountants. Many people have found the services of local middlemen (despachante) extremely useful.

Meetings

POSITIONING STRATEGIES  A MIXTURE OF LOW COST AND DIFFERENTIATION  QUALITY OBSERVED  FIRMS PREFER SALES TO CHANNELS & INTERMEDIATES  CONSUMER PRODUCTS ARE TARGETED TO ALL ETHNICS GROUPS

Working and Business Hours Breakfast, Lunch, Dinner Use of Phone, Fax & Authority, Status and Decision Makers Time and Punctuality Language Dress Code Greeting Protocols Women in Business Meeting Formats Negotiating in Brazil Talking Business

NEGOTIATIONS & MANAGEMENT Respect and courtesy Tolerance Identify problems Cultural taboos Know the Law Simplify language Be flexible

Yes, we can!

Rules/Ethics:"Pode-E-Não-Pode"