1 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Course Title Breaking the Cash Crunch

2 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Feeling The Symptoms?  Always worried about cash  Don’t review financial statements monthly  “Afraid” of your financial statements surprises  Outsourced this knowledge

3 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar It’s Personal!

4 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Hang this sign in your office

5 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar 1. Cash is King  Cash is more important than Profits  Sales is Vanity, Cash Flow is Sanity

6 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Increasing Cash Flow

7 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar 2. Got Money?  What is your basic revenue model?  Bottom-up approach  Number of customers  Revenue per customer  Cost of Goods/ Service  Customer Acquisition  Product Development

8 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar 3. Leverage in Your Business?  People  Product  IP  Distribution  Annuities

9 07/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar 4. Do not outsource the math  Numbers lie!  It’s not what you think

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Fiscal Salvation

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar How much do you really know?

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar How often should statements be reviewed? Quarterly Monthly When the accountant calls!

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Which Statement Should Not Be Reviewed Monthly? Cash Flow Statement Profit and Loss Company Valuation

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar What is the Profit and Loss Statement ? The Cash I have Revenue, Expense and Profit Tells me if I can buy a new iPhone

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar What item is NOT Profit and Loss Statement ? Revenue Rent Inventory

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar What item is NOT Balance Sheet ? Revenue Accounts Payable Revenue

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar What does the Cash Flow Statement Say ? How much Profit was earned Change in Cash over the period How fast revenue is growing

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar What is on the Profit And Loss Statement?

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar The Profit And Loss Statement: Looking For?  Revenue  Gross Margin  Fixed Expenses  Variable Expenses  Percentages  Trends

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Further Analysis  Accrual vs. Cash  Budget vs. Actual  Actual vs. last year  Year to date numbers  Fixed vs. Variable  Fixed => bad + variable => good

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar The Balance Sheet

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Balance Sheet: Looking For  Quick Ratio- ability to pay bills  Do you understand every number?  Trends?

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Cash Flow Statement

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar What are Sources of Cash?

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar More Financial Principles  Too much money makes you stupid  Grow your self broke  Build first, get rich later  Overnight successes  Be Cheap and Partner Up

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Stuck on Budgets

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Stuck on Tax Planning  Year round activity  Lowest possible tax bill strategy  Invest through the business  The role of college planning

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Your Action Step  Collect the names and rank them  Choose your systems  Choose your first 3 topics for connection  Practice the rapid release: Let go of the maybes  Survey your customers and prospects  Choose and stick to your brand

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Actions to Take 1.Understand how your business makes money 2.Understand the leverage points in your business for making profit 3.Review and understand all 3 financial statements every month 4.Compare, contrast, understand and plan

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Want a Copy of the Slides?

/27/10 - 3:45pmeSlide - P Double Helix Trap Webinar Course Title Breaking the Cash Crunch