Vend-Inc. Need an item, We provide them Business Plan 2015 Nallely Perez, Ricardo Miranda, Carina Martinez, Salma Izquierdo, and Arnold Topete

We are Vend-Inc A company that sells vending machines We Provide Wide Variety of Machines Product Support to fill machines Introduction

Overview Three co-founder No investors at this point Register C corporation About the Company CEO COO CFO

Mission Statement Vend-Inc’s mission Make it easier for company owners to provide quality goods for their employees without staffing Innovate the way people use vending machines

Management Function Expectations ● Willing to put in time ● Hardworking employees Directing ● Different officer/different departments ● VP’s in charge of department ● Associates working under VP’s Controlling ● Meetings every week ● VP’s check in with CEO and COO on progress

SWOT Analysis Strength We allow customers to add special features and merchandise We sell the machines and allow you to retail profit Machines will be available 24/7 Weaknesses We do not rent or lease machines Our location can be a problem to people Opportunities Expand our company Get associated with other companies Threats Prices will not be very affordable No access worldwide

External Environment Industry Analysis: U.S revenue was 24.5 billion, an increase of 4.9% Small companies with sales of less than $1 million accounted for 5.8% of the market Snacks and cold beverages are the largest product segments representing 29% and 25% of the industry Suppliers in the industry are expected to benefit from the $321 billion growth that revenues from restaurants reach

Competitive Analysis Current Alternatives 2 competitors in orange county Absolute Vending will be receiving from 30% to 50% of the profit that you will be making Company Kitchen will attract more people that like to eat healthy Our Advantages Sell actual vending machines with no contacts Machine/product in your choice Have different bundles for any specific vending machine that you might want

Marketing Plan Target Market & Segmentation Public and private corporations and organizations Not focusing on a specific gender or ethnic group Looking for corporations that want to provide high quality goods Provides a reliable food and item source for our clients need Consist of people who own large corporations with many employees

Marketing Mix Marketing Mix: Products: Vend-Inc sets itself apart from our competitors by offering different varieties of products and services. Vending machines Small, Medium, & Large (visible & non visible) Snacks and Beverage machines Small, Medium, & Large (hot beverages) Machines Personal dispensing (gum-ball machines & coffee dispensers) Vending machine supplies Snack packs: chips, candies, protein bars, cookies etc. Emergency kits: beauty products, aid kits Personal dispensing: gum-ball, candies (skittles, M&M peanuts, etc.)

Marketing Mix Marketing Mix: Pricing Strategy: Consists of product line pricing; determining the prices product based on their different features Price is based on the model of the machine and the weight/capacity & on any special features and merchandise added ex. small vending machine with snacks would cost less the medium or large Products with high quality branding are likely to be more expensive Price that are competitive with other branding stores Include the pricing of shipping

Marketing Mix Marketing Mix.: Promotion: General population will not be purchasing vending machines and products Narrow target market for the promotion and advertising with our products Promoting it’s products on a banner ad the online newsletter named “Vending Times” Our contact information and example of our products will be on the advertisement

Marketing Mix Marketing Mix: Placement: Vend-Inc has 75% network sells, business contracts, 20% trade shows and 5% website.

Marketing Mix Marketing Mix: Positioning: When customers think of our company, our goal is to have: reliable high quality convenient Provide: products that your facilities need in the vending machines most high quality product Convenient to get all the items through vending machines

Business Risk Marketing risks Not sell enough machines to pay all debts Financial risks Mismanaging money Competitive risks Other companies number of sales

Balance Sheet

Income Statement

Breakeven Analysis

Cash Budget

Investment Only asking for $99, for percent 17% equity of our company. Need an item, We provide them.