Show Me the Money Day 2016

What is Show Me the Money Day?  Tax season kickoff in late January/early February  Goal: connect Michigan residents with resources to reach greater financial stability at tax time Financial products and services Employment opportunities Free tax assistance Benefits access Post-secondary education/training opportunities Financial classes Asset building programs

Event Elements Planning Committee ◦Local asset building or VITA coalition ◦Financial institutions ◦Community-based organizations ◦Service agencies ◦Local government ◦Education Institutions Marketing ◦CEDAM provided posters and postcards ◦Radio and TV commercials ◦Organizational websites/Facebook pages ◦2-1-1 ◦Show Me the Money Day website ◦Organizational ambassadors

Event Elements Press Conference ◦Local/State elected officials ◦IRS Vendor Café ◦Financial institutions ◦Community-based organizations ◦Education institutions ◦Free tax assistance ◦State agencies Financial Workshops ◦Budgeting ◦Credit management ◦Identity theft protection ◦Couponing ◦Homeownership Prizes and Giveaways ◦Laptop or iPad ◦Gift cards or cash ◦T-shirts, bags, etc.

Key Opportunities Community Access to Financial Opportunity Stakeholder Coordination and Collaboration