Tracing Your Steps Understanding Your Digital Footprint Jill Machemer.

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Presentation transcript:

Tracing Your Steps Understanding Your Digital Footprint Jill Machemer

Digital Dossier

Who are YOU? More content we contribute, the more we are findable & knowable 9 out of 10 users who locate info about themselves say most of what they find is accurate (up 74% from 5 yrs. ago)

Awareness Internet users are becoming more aware of their digital footprint 47% have searched for information about themselves online 3% of self-searchers report that they make a regular habit of it 74% have checked up on their digital footprints only once or twice

What Category are You In?

In the Work Place...

Digital Shadow images on a surveillance camera bank records retail and airline purchase records telephone records medical database entries, copies of hospital scans, information about your web searches information about credit card purchases, etc.

The Semantic Web m/Web m/Web+3.0

Digital Footprint Calculator personal-ticker.htm personal-ticker.htm