21 September The Defensive Driver CS-410 Concept Presentation Presenter:

2 21 September 2009 Outline  Problem (Defined/Evaluated)  What Is The Solution  Who Is Our Customer  Is There A Market  Who Is Our Competition  Computer Components  Solution (Benefits/Problems)

3 21 September 2009 So What Is The Problem?  In 2008 There Were 37,261 Human Fatalities Due To Vehicular Accidents  In 2008 There Were 2,346,000 Human Injuries Due To Vehicular Accidents 12 2

4 21 September 2009 Problem Statistics 3

5 21 September 2009 Causes  Speeding  Unsafe Lane Changing  Turn Signal Use  Tailgating  Not Yielding  Ignoring Traffic Signals  Driving While Impaired 5

6 21 September 2009 Really Quick Poll  How Many Of You Have Sped Over 10Mph Recently  How Many Of You Have Caught Yourself Tailgating  How Many Of You Know The Two- Second Rule

7 21 September 2009 Fact  Most Accidents Occur Within A Two Second Time Frame 8

8 21 September 2009 How Do We Fix This  Combating A Few Of The Top Causes Of Car Accidents Will Change How Safely We Drive

9 21 September 2009 The Defensive Driver  Is A Device That In Real Time Will Monitor The Distance/Speed Ratio Between Your Vehicle And The Vehicle In Front Of You  It Will Give Visible And Audible Alerts To Let You Know When Unsafe Driving Is Occurring

10 21 September 2009 The Defensive Driver (Cont.)  Will Have Custom Tailored Information For Individual Drivers/Cars  No Bigger Than Any Mobile GPS Unit Currently Being Sold

11 21 September 2009 Customers  Everyday Drivers There Are Currently Over 200 Million Drivers In The United States  Car Companies 5

12 21 September 2009 Market  In LA Country Alone Over 144,000 Drivers Attend A Defensive Driving Course Every Year  Average Insurance Cost Per Claim Up 85% From 1994 To 2004, Reflected In Higher Premiums  Car Accidents Cost Taxpayers Over 30 Billion Each Year 6 8 7

13 21 September 2009 Any Competition 10

14 21 September 2009 Any Competition (Cont.) 9

15 21 September 2009 Defensive Driver Solution Defensive Driver LCD Screen Unit Laser Ranger Unit SoftwareUnit Hardware

16 21 September 2009 Defensive Driver Benefits  Will Work With Any Vehicle  Can Be Customized To Individual Driver/Vehicle  Portable  Can Be Purchased Already Installed In A New Vehicle, Or Can Be Installed By Customer

17 21 September 2009 Defensive Driver Problems  Will Not Work Around Tight Corners  Warnings May Not Be Enough To Keep Drivers Safe  May Fail In Inclimate Weather  May Be A Distraction

18 21 September 2009 Questions

19 21 September 2009 Sources 1http://media.photobucket.com/image/smart%20car%20between%20two%20trucks/dhb2/POLITICS/image0022.jpghttp://media.photobucket.com/image/smart%20car%20between%20two%20trucks/dhb2/POLITICS/image0022.jpg 2http://www-nrd.nhtsa.dot.gov/Pubs/ pdfhttp://www-nrd.nhtsa.dot.gov/Pubs/ pdf 3http:// 4http:// 5http://wiki.answers.com/Q/How_many_licensed_drivers_are_there_in_the_UShttp://wiki.answers.com/Q/How_many_licensed_drivers_are_there_in_the_US 6http://trafficschoolonline.com/news/la-times.html?aid=7911&lcode=&ts= &siteID=136&orderTypeID=1http://trafficschoolonline.com/news/la-times.html?aid=7911&lcode=&ts= &siteID=136&orderTypeID=1 7http://autos.savvy-cafe.com/defensive-driving-statistics-show-justification-for-classes / 8http:// 9http:// 10http:// 11http://