Faber-Castell Corporate Portrait

Slides:

Advertisements

Similar presentations

المنظمون السيدة / روز ماري موينز Ms. Rose Mary. FRANCHISING : A VECTOR FOR CREATING ECONOMIC ACTIVITY AND HEALTH R.M. MOINS Promotion & Training Manager.

Advertisements

192 Members (191 Member Nations and 1 Member Organization, the European Union)

Build /16/2017 © 2015 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION.

Preview of Textile and Machinery Industry

UNIVERSITY OF JYVÄSKYLÄ INTERNATIONAL COOPERATION.

SAP Student Interest Group

Twenty Questions Subject: Flags of the world Twenty Questions

® Maynard Webb Chief Operating Officer. 2 Today’s discussion The challenges we face are similar in many ways Day to day demands Innovation exploding around.

© Lloyd’s Regional Watch Content Guide CLICK ANY BOX AMERICAS IMEA EUROPE ASIA PACIFIC.

RECMA Research Company evaluating the Media Agency Industry

Welcome to Our Herbalife Opportunity Meeting

IVPD Congress 04/05/ Objective.

ACE LIMITED A GLOBAL PREFERRED STRATEGIC PARTNER Sprinklers from an Insurer’s perspective. Copenhagen 24 – 25, June

SAFJP Lic. Francisco Astelarra Superintendent March 2001.

Borrie & Co Tax Lawyers The Netherlands Maurice Kruidenier

Figure 1 Developing countries Developed countries.

Report on Marine Insurance Premium 2002 and 2003 Tore Forsmo, Managing Director Astrid Seltmann, Analyst The Central Union of Marine Underwriters, Oslo,

Entrepreneurship, Innovation, Growth. The UK is the sixth largest trader in the world, and the third largest exporter of services. (2010) Total TradeTotal.

The Global Economic Environment The Coming Boom Wealthy Industrial Countries Developing Countries East Asia South Asia Latin America

1 | Copyright © 2015 HCL Corporation | BILLION USD | 110,000 PEOPLE | 31 COUNTRIES.

Perfection in Automation

France Belgium Italy South Africa USA UK Australia New Zealand Israel Austria Norway Ireland Den- mark Finland Spain Canada Nether- lands Sweden Switzer-

Report on Marine Insurance Premium 2001 and 2002 Tore Forsmo, Managing Director Astrid Seltmann, Analyst The Central Union of Marine Underwriters Oslo,

Pusan National University Local Committee

OVERSEAS VISITS, QUARTER FACTSHEET LONDON: OVERSEAS VISITS, NIGHTS & SPEND, Q Q2 (April–June) visits, at 4.54 million, were up by 10.4% on.

DISPUTE SETTLEMENT On the eve of its 15th “birthday”, the World Trade Organization (WTO) earlier this month reached the milestone of having the 400th trade.

Statistics Project Wendy Kim & Tina Shin.  What is the most visited country in the world?

Global Impact Awards Argentina Australia Austria Belgium Brazil Canada China France Germany Greece Hungary India Indonesia Israel Italy Japan Korea Malaysia.

Craft Breweries Around the Globe 2015 GLOBAL CRAFT BREWERY SURVEY.

Chapter 27 Chapter 27 Geographic Variability in Hip and Vertebral Fractures Copyright © 2013 Elsevier Inc. All rights reserved.

The United States The Economy. What is GDP ? Gross Domestic Product (GDP): The total market (or dollar) value of all final goods and services produced.

Overview of the Singapore Economy 2000 –GDP = US$92 bil (0.9% of US economy) –Per Capita GNP = US$24,700 (ranked 19th in the world)

Yuting Chen Ana Gonzalez Ximei Chen Elena Orozco.

ACCESS Can anyone “own” information? Who has access to this information? What are the barriers to entry? What are the implications of media concentration?

2016 Global Manufacturing Competitiveness Index. 2Deloitte and US Council on Competitiveness I 2016 Global Manufacturing Competitiveness IndexCopyright.

Updated Branding Standards May 15, Logo Mark © The Advantage Group International, Inc. Filed to trademark the entire logo as one entity (not separated)

IIA April Seminar-Recruitment Update Louise O’Donoghue-Regional Manager.

Chief Financial Officers List

Copyright © 2007 Rockwell Automation, Inc. All rights reserved. Insert Photo Here RSLogix 5000 with FactoryTalk Activation Grace Period.

Chief Accounting Officers Database List A chief accounting officer or a CAO plays a vital role in the organization as he/she is responsible for.

Chief Technology Officers Database List As the technology industry is growing rapidly at present, the roles of CTO’s have become much more prominent.

With Global B2B Contacts COO mailing list, you can effectively reach the COO.

6. Ráðstefnan um rannsóknir á íslensku þjóðfélagi Háskólanum á Akureyri, 20. – 21. apríl 2012 The Nordic Countries in an International Comparison Helga.

Assessment Of The Global Construction Market And Growth Trends In Global Economy, 2021 Published: Apr 2017 Single User PDF: US$ 4950 Order this report.

Title Sub-Title.

Global overview partner work permits* Sept ‘16

Certification CS-100/ CSE-200 /CSC-1

Where Are You From? Famous People.

Presentation by Melanie Tijsterman

The United States of America

The 1680 Family’s Reach.

Economic Exports.

Electrification Products

HCM Pivot Grids and Analytics Garland Gaskins, Interpublic Group

Locations where Black Panther was released in the theaters in 2018.

Citi Virtual Card Accounts – Continued Global Expansion

Sourcing. Costs. HARDWARE + SERVICE

A Global Approach for Ex-Products

Infographics on Electromobility (November 2018)

IBM's Geographical Structure and where IBM Global Financing has clients IBM Global Financing, the world's largest IT captive financier, has a total asset.

Computer Hardware Global Market Report Segments And Insights To

Global Patient Monitoring Devices Market Report Segments And Insights To

IPO and Foreign Listing on Istanbul Stock Exchange Çağatay Duruk Director Foreign Securities Market.

Global Alumina And Aluminum Production And Processing Market Report Segments And Insights To

Powerpoint Quiz Write down the name of the country that these images relate to. There are 18 images. Good Luck!

Infographics on Electromobility. APRIL 2019.

Digital transformation of tax administration

2006 Rank Adjusted for Purchasing Power

Electrification business

Presentation transcript:

Faber-Castell Corporate Portrait

FABER-CASTELL Germany FABER-CASTELL Austria & Switzerland FABER-CASTELL Italy FABER-CASTELL Czech Republic FABER-CASTELL France FABER-CASTELL China FABER-CASTELL USA FABER-CASTELL Costa Rica FABER-CASTELL Hong Kong FABER-CASTELL Singapore FABER-CASTELL India FABER-CASTELL Malaysia FABER-CASTELL Colombia FABER-CASTELL Peru FABER-CASTELL Indonesia FABER-CASTELL Brazil FABER-CASTELL Australia FABER-CASTELL Argentina FABER-CASTELL New Zealand

FABER-CASTELL facts & figures Production: 1,800 million pencils (=1,8 billion) pencils per year (biggest and oldest pencil manufacturer in the world) Assortment: more than 2,000 different products for drawing, painting and colouring Turnover 02/03: 276,4 Mio. EUR (net sales)

The product assortment

Brand image together with FABER-CASTELL typical THE STRATEGIC APPROACH PRIVATE OFFICE Use of brand image in higher priced market segments Expanding in the mass market Target Group: End Consumer Target Group: Business to Business Brand image together with FABER-CASTELL typical design features

CONCENTRATION ON 5 FIELDS OF COMPETENCE PRIVATE OFFICE Playing & Learning Art & Graphic incl.. Technical Drawing Premium General Writing Marking (GRAF VON FABER-CASTELL) (Design) Building up a world of colour, fun and fantasy Development towards Hobby & Craft Design oriented fine writing instruments and accessories Umbrella brand penetration Focus on selected segments Compact and functional product range

World-wide Business is managed by 3 Sales and Marketing Units Germany, France, Austria, Italy, Czech Republic Sales and Marketing Unit Europe/North America Sales and Marketing Unit Asia/Pacific USA Hong Kong Singapore Colombia India Malaysia Indonesia Peru Brazil Australia Sales and Marketing Unit Latin/South America South Africa Argentina New Zealand

The Sales and Marketing Units purchase the Products from the Group Production Units or from third Parties Sales and Marketing Unit Europe/North America Germany Sales and Marketing Unit Asia/Pacific Austria Costa Rica Malaysia India Sales and Marketing Unit Latin/South America Peru Indonesia Australia Brazil Colombia

Founded in 1761, FABER-CASTELL is one of the oldest manufacturers of writing instruments in the world. FABER-CASTELL has played a considerable part in the perfection of handwriting, and thus in the development of writing culture. (Pencil maker, approx. AD 1700)

“From the outset, my concern was to rise to the highest rank by making the best that can be made in the whole world ...“ was the motto of Baron Lothar von Faber (1817 – 1896), the father of the modern quality pencil and the first to sell writing instruments under a brand name. Baron Lothar von Faber

The present name FABER-CASTELL came about in 1898 when Lothar von Faber's granddaughter Baroness Ottilie von Faber married Count Alexander zu Castell-Rüdenhausen, a scion of one of the oldest noble families in Germany.