Kislaya Prasad, PhD

Artificial Intelligence Ubiquitous Sensors 2

 The new technologies add to the trove of digital data 3 Expanding digital footprint

Data 4

 Creating business value from large and diverse data sets 5 Data Science and Business Analytics Data Scientists

 Storage, manipulation, aggregation & visualization of digital data  Predictive analytics 6

 Asset & operations optimization  Predicting preferences  Predicting health events  Determining who will click on ads  Identifying “people you may know”  Detecting fraud 7

 Making effective use of sensor data  Integration of intelligence into business (products, processes and decisions) 8

 Devices that adapt to usage patterns and learn about user needs and preferences 9 Usage data as source of business intelligence New knowledge will inform business decisions

 Efficiency  Knowledge of Customers 10

11 Market Segmentation Product Differentiation Customization New Products Add-on Sales & Service

 Data ownership  Data stewardship  Culture of evidence-based decision making 12

13 Thank You!