THE MAGIC CITY’S HOME TO OLD SCHOOL HITS AND SMOOTH JAZZ! EXPERIENCE 900 GOLD WATV! Sheridan Broadcasting Corporation Radio Plaza on Ensley Avenue Birmingham, AL Phone: Fax:

Station: 900 GOLD WATV Frequency: 900 KC Format: Urban (AC) Oldies (JAZZ) Slogan: The Magic City’s home to Old School Hits and Smooth Jazz! Target: African American Adults Listening Area: Greater Birmingham Metro Area

INFORMATION: “Open Mic” with Ron January Monday-Friday 6 a.m. until 8 a.m. The Mayor’s Report with Birmingham’s Mayor Bernard Kincaid The Law Enforcement Report with Police Chief Annetta Nunn Guests each week include: Politicians Educators Lawyers Doctors Authors Social Services Community Leaders Community Activists Traffic - News - Weather

INSPIRATION: Gospel Cavalcade with the Rev. Dr. Erskine Faush, Sr. Tuesday – Saturday 8 a.m. -10 a.m. (Donna Dukes on Monday) Sunday Praise & Worship with Donna Dukes 6 a.m. – 5 p.m. Sundays Features include: Uplifting Inspirational Music Daily Prayer Sick Call “The Sweetest Voices This Side of Heaven” Shirley Caesar

ENTERTAINMENT: Monday-Friday 10 a.m. – 3 p.m. The Midday Café with the ‘Daytime Diva’ – Vanessa Anderson Saturday 10 a.m. – 3 p.m. The Midday Café, Weekend Edition with CC Monday-Saturday 3 p.m. – 8 p.m. The Afternoon Ride with Michael Christopher Sunday Afternoon 5 p.m. – 9 p.m. Sunday Afternoon Gold with Charles Scott Monday-Friday 8 p.m. - Midnight 900 GOLD After Dark Saturday Night 900 GOLD After Dark 8 p.m. – Midnight with JJ Sunday Night 900 GOLD After Dark 9 p.m. – Midnight with JJ Monday – Sunday Midnight – 6 a.m. 900 GOLD Over Night The Commodores Gladys Knight Howard Hewett

Special Programming Features Monday- Friday Money Smarts 10 a.m. Thursday People, Places & Things with Gwen DeRu from The Birmingham Times 10:20 a.m. & 6:50 p.m. Sunday Sunday Praise & Worship with Donna Dukes 6 a.m. to 5 p.m.

Core Artist Include: Anita Baker, Al Green, Bobby Womack, Brian McKnight, Chaka Khan, Commodores, Donny Hathaway, Earth Wind & Fire, Eddie Kendrick, Harold Melvin & The Blue Notes, Lionel Richie, Marvin Gaye, Maze featuring Frankie Beverly, Phyllis Hyman, Roberta Flack, Stevie Wonder, Teddy Pendergrass, The Chi Lites, The Dramatics, The Manhattans, The Supremes & The Temptations. We are also programming many Jazz artists as well. All the artists you grew up with and know and love! Marvin Gaye

WHO LISTENS TO 900 GOLD WATV? 60% Female 40% Male 70% Homeowners 30% Rent 60% Household Income $35,000-$75,000 23% Household Income $75, % Employed 0.7% Unemployed 21% Retired 30% White Collar 30% Blue Collar 40% Construction, Financial, Sales, Service, Production/ Transport 30% College Graduate 50% High School Graduate 54% Empty Nesters Source: Scarborough Qualitative Profile/Maximiser September 2003 – August WATV-AM: Monday-Sunday 6AM-12MIDNIGHT. Birmingham Radio Metro-Std.

Join our staff of professionals led by top row left to right, Ron January, the Rev. Dr. E.R. Faush, Sr., Michael Christopher and CC. Second row left to right, Vanessa Anderson, Donna Dukes, Charles Scott and JJ.