Anna Nelson Project and Research Officer National Anti-Racism Strategy The Racism. It Stops With Me campaign.

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Presentation transcript:

Anna Nelson Project and Research Officer National Anti-Racism Strategy The Racism. It Stops With Me campaign

National Anti-Racism Strategy Objectives o create awareness of racism and how it affects individuals and the broader community o identify, promote and build on good practice initiatives to prevent and reduce racism o empower communities and individuals to take action to prevent and reduce racism and to seek redress when it occurs

Racism. It Stops with Me Aims to: o ensure more Australians recognise that racism is unacceptable in our community o create tools and resources to take practical action against racism o empower individuals and organisations to prevent and respond effectively to racism

Campaign supporters Currently more than 350 organisational supporters across education, business, sport, community and local government sectors.

Campaign supporters – local government Local government is a priority area for the campaign. We currently have 64 local government supporters.

Why support the campaign? Sends a message that you support tolerance and diversity –Leadership Helps to start a conversation about racism and cultural diversity Use the campaign as a tool for social cohesion –City of Greater Bendigo –Maitland City Council

What can you do? Council’s have been among the most active of campaign supporters. Various activities can be undertaken (see next slides) Questions to think about: Who is the audience? (staff, community) What is the goal? (raising awareness, systemic change, victim support or redress)

Campaign promotion External promotion of the campaign message Geelong City Council Moonee Valley City Council City of Canada Bay

Campaign promotion cont… Sign-on events City of Greater Bendigo Knox City Council

Campaign promotion cont… Take the campaign to local businesses or schools Bendigo Bank

Educate and raise awareness of racism Kingston City Council youth anti-racism workshops Darebin City Council – bystander training package for the community City of Sydney, City of Charles Sturt – public panel discussions

Sharing stories Give residents the opportunity to share their story Hobsons Bay – Behind this Smile Dandenong – Racism. Get Up. Speak Out. Yarra City Council – No Excuse for Racism

Work within your organisation Educate staff Ask staff to make personal campaign pledges Anti-racism / cultural competence training Policies Establish a cultural diversity policy, multicultural policy or anti- racism strategy Adopt a Reconciliation Action Plan Adopt a Human Rights charter First step Assess how well your Council manages cultural diversity: –Workplace Cultural Diversity ToolWorkplace Cultural Diversity Tool

The Commission – here to help Give advice on the types of activities you could undertake Discuss what has worked well for other organisations Share your activities through social media, newsletters, website

Resources Information Supporter toolkit Factsheets Case studies Downloadable templates Pledge agreements and campaign frames Merchandise Local government resource: Building Social Cohesion in our Communities (to be launched June 2015)