Where We’re Headed A Strategic Update
Who We Are 50 years serving Flagler County 850 member companies strong Largest member organization in county 2
Why We’re Here Share our strategic plan – Road map for next 2 to 3 years Demonstrate commitment to stronger partnerships Identify collaboration opportunities 3
Partnerships are Critical 4 City of Bunnell City of Flagler Beach City of Palm Coast Flagler County
Strategic Plan Overview Process began in January Four task forces assigned to drive strategic priorities – Government Affairs – Economic Development – Technology – Operational Alignment 5
Priority 1: Enhance Chamber’s Impact on Government Milestones Identify issues to get behind Explore/pursue forming a dedicated Political Action Committee Define how to step up role as voice of business community Identify/evaluate ways to implement accountability measures for local government 6
Priority 2: Promote a Public/Private Partnership for Economic Development Milestones: Collaborate to accelerate business, job & career growth Assess community understanding of economic development – Assist with education & communication efforts Complete manufacturing/agriculture survey – Raise awareness of capabilities Maintain focus & support progress of Customer Service Task Force 7
Priority 3: Leverage Technology Milestones: Launch text message marketing platform Enhance Develop Chamber mobile APP Incorporate online meeting capabilities Use Chamber visitor center TVs to market events, promote members and drive website traffic Goal: Enhance existing technology & implement new medias to promote the Chamber to members & the general public 8
Priority 4: Align Activities & Resources with Mission & Vision Milestones: Conduct review of business lines Develop strategies to streamline, augment & enhance business Implement strategies Assess effectiveness at regular intervals. Modify strategies as necessary. 9
Progress to Date Achieving milestones & working the plan Assessing where/when/how the chamber can have greatest impact Soliciting, incorporating & communicating feedback Engaging members & the community Raising visibility & increasing cooperation 10
Next Steps Continue implementation of strategic plan Communicate goals & objectives: – Goal: Educate, build consensus & start collaboration Begin affecting positive change as a community 11