Vanessa Pacheco. Brief History SunTrust Banks, Inc., is an American bank holding company. The largest subsidiary is SunTrust Bank.Americanbank holding.

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Presentation transcript:

Vanessa Pacheco

Brief History SunTrust Banks, Inc., is an American bank holding company. The largest subsidiary is SunTrust Bank.Americanbank holding company It had US$172.7 billion in assets as of September 30, 2009US$ SunTrust operates approximately 1,700 bank branches across Southern states, including Alabama,Arkansas, Florida, Georgia, Maryland, Mississippi, North Carolina, South Carolina, Tennessee, Virginia,West Virginia, and Washington, D.C.AlabamaArkansas FloridaGeorgiaMarylandMississippiNorth Carolina South CarolinaTennesseeVirginiaWest Virginia Washington, D.C.

Location Branch Bank: Standard bricks-and-mortar banks that provide branches and ATM services in multiple locations. While these banks do offer online banking services, they are generally not capable of offering the same high rates and low costs as an online only bank.

How does the bank/credit union use imaging/branding to appeal to the consumer? Commercials taglines, "Live Solid. Bank Solid," Advertisements

Late Fees $29.00 if your New Balance is less than $ $39.00 if your New Balance is $ or more.

What types of services does this bank/credit union offer? Live Solids Savings Account -Monthly Fee : $4 -Minimum Balance: $100 -APY: 0.05% Advantage Money Market -Monthly Fee : $15 -Minimum Balance: $100 -APY: 0.05%

What types of services does this bank/credit union offer? Everyday Checking -Monthly Fee : $7 -Minimum Balance: $100 -APY: 0% Solid Choice -Monthly Fee : $14 -Minimum Balance: $100 -APY: 0.04%

The account that works best for me is the Student Checking the reason for this being that I do not have to pay a monthly fee or APY.

Rewards Delta SkyMiles Check Card 5,000 bonus miles after your first purchase One mile for every $1 dollar you spend No mileage earning cap Low $55 annual fee Acceptance at millions of locations worldwide Safety and security with zero liability, extended warranty, purchase assurance, satisfaction guarantee and price protection benefits

Credit Cards Features Signature with Reward Platinum Visa with Reward Platinum Visa APR for purchases % % 2 variabl e 13.99% % 3 variable 9.99%-16.99% 4 variable No Annual Fee SunTrust Rewards SunTrust Rewards BonusBuys Platinum Benefits VIP Access and 24-Hour Visa Signature®Conci erge Overdraft Protection option

Platinum Visa APR is currently 9.99%-16.99% Optional overdraft protection for SunTrust checkingl overdraft protecti Auto Rental Collision Damage Waiver Travel Accident Insurance Year-end Summary Statement