2013 TMUG Membership Survey Summary of Results & Action Plan

Survey Overview  conducted online via SurveyMonkey from July 31 to August 19, 2013  88 completed surveys  72% response rate (typical rate for membership organization is 5%-40%)  margin of error = +/- 5% at 95% confidence level

Who Are Our Members?  54% men, 45% women  90% live in WNC all year  36% travel 10 min or less, 33% travel >20 min  82% age 65 or over; 16% under age 65

Who Are Our Members?

Membership in TMUG

Apple vs. Others Apple Devices Owned TMUGgers’ Tech Profile  74% are exclusive Apple users  72% have used Apple products for 5+ years (incl. 52% for >10 years)  84% own BOTH Mac & iDevice  73% iPad  68% desktop  55% laptop  51% iPhone  28% Apple TV  28% iPod touch  11% other iPod  9% iPad mini

Are Members Satisfied with TMUG?

We Heard You! Action Items:  Can everyone see & hear? Not always.  Is the meeting room comfortably heated & cooled? Not always.  Does the content meet your needs & interests? Not always.

What We’ve Done So Far  Changed layout to include classroom seating up front  Asked all presenters to use microphones  Assigned someone to monitor room temp & comfort & ask for feedback

What Remains To Be Done  Improve presentation content  Add greater variety of topics  Use additional presenters (not the same 1 or 2)

Biggest New Change! Establish a CONTENT Committee  Quarterly meetings to brainstorm ideas  Plan 3 months’ worth of topics in advance  Take pulse of membership for useful/interesting content

Will YOU Help Us Make TMUG Better?