Juli Hibler Luke Garrison.  The rapid globalization of fast food restaurants is due to homogenization (making them all exactly the same)  Yum brands.

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Presentation transcript:

Juli Hibler Luke Garrison

 The rapid globalization of fast food restaurants is due to homogenization (making them all exactly the same)  Yum brands growth in China is due to its lack of homogenization, adapting to individual regional cultures

 Then = KFC  Now = 3,000 stores, 650 cities  Family oriented College student, skip class  Chinese Management U.S. = Power / China = Divide power

 College Students Most time first job  Skip Class  Video Game Breaks  Employee/Management Like Family

 Supply Chain Ground up Multiple vendors Send farmers overseas  First KFC Dark Meat

 Chinese style of eating Many people sharing dishes  Healthy Choices Eliminated Supersize Items Reduced number of Combo meals  Support exercise programs Kids Employees

e=related

o Decision Making Power o o Hiring Local Managers o Humble

 Gbw Gbw

 a cfm?vid=195  1/11/19/kfcs-radical-approach-to-china/  7/18/be-aware-chinese-culture-in- business/  companies/thebuzz/index.htm