Copyright © 2014 by The University of Kansas Arranging a Press Conference.

Slides:

Advertisements

Similar presentations

Working with the Media Getting More Media Attention For Your Chapter By: Kelly Loussedes Director of Public Relations February 8, 2006.

Advertisements

NAHU Media Relations Award Criteria The Key for a Successful Media Campaign Presented by Kelly Loussedes Director of Public Affairs National Association.

Telling Your Story Through the Media

ODOT- Office of Environmental Services. How to plan and implement effective Public Involvement Meetings.

What is the definition of Networking and why is it important? Networking is the development and maintenance of mutually valuable relationships Key words.

Andrew J. Chávez NMSBA - Master Board Member Candidate 2012 NMSBA Leadership Retreat.

Safe Routes to School Making Connections with the Media Presented by Deb Hubsmith, Coordinator Safe Routes to School National Partnership Pro Walk/Pro.

The 3 C’s of Testifying: Be Clear, Concise and Compelling

How to Work With the Media. 2 What’s In It For Me? Informing key audiences Influencing key audiences Strengthening links.

Media Advocacy Ellen Andrews December 18, 2003 Hispanic Health Council.

Using the Media to Promote Awareness & Action. Agenda –The Prep Work –Networking –Effective Media Outlets –Ways to Reach the Media –Follow up & Form Relationships.

1 Speeches and Meetings Week 4. 2 Speeches, meetings and news conferences Speeches and news conferences make a difference –Public opinion –Credibility.

The Art of Presentation Based on “The Art of Presentation”, 1999, Department of Education and Training, by J. Hill & F. Ross Based on “The Art of Presentation”,

VPPR-OH 1 Promote the Club to Local Media  Target your audience  Develop a media list  Send promotional materials to media members.

Speeches, News Conferences, and Meetings Adapted by Dr. Mike Downing from News Reporting and Writing, Eighth Edition.

How to Prepare for a Job Interview? Group 3. Outline Before an interview… In an interview: how to answer & ask questions After an interview…

Employment Certificate Program Guide School District 28.

Lesson 11.7 – Press Kits Copyright © 2014 by Sports Career Consulting, LLC.

2-2 Seeking Employment.  The industry employs more people than any other segment of the sales and service world  Popularity of dining out and steady.

MN Education Job Fair 2014 Orientation. Overview of Orientation What are the Benefits? Before the Fair: Logistics Register to Attend Research Districts.

An introduction to  Interviewing  Presenting  Recording  Editing.

Membership in New York State Women, Inc.. Membership is Key  New York State Women, Inc. is a membership based organization. Without members, we will.

STEM EXPOSITION 2015 Workshop #4 February 9, 2015 Edmonds School District.

Public Relations 101 May 21, Understand how media operates to maximize success Build positive relationships with reporters Understand what’s newsworthy.

Communicating your Message through the Media. Overview This session will teach you to: – Respond to media requests – Communicate your message in interviews.

Working with Media. Get to Know the Media Building relationships for more effective media relations.

How can parents network and advocate on issues? Leonie Haimson, Class Size Matters September Waverly Place, New York, NY (212) 674 – 7320.

Lesson 11.6 – Press Releases Copyright © 2014 by Sports Career Consulting, LLC.

4.03 Publicity. How Media Relations Work Term  media relations: cultivating positive relationships with media personalities that facilitate an organization.

Focus groups ScWk 242 – Session 4 Slides.

Identify Your Membership. Ways to recruit new members Clubs are always looking for ways to grow and recruit new members. There are many things club members.

6.02 PowerPoint 6.02 Understand procedures for gaining employment.

BASIC MEDIA TRAINING. 2 Two-Way Street  The media needs you  You need the media.

Using the Media. Direct strategy, not a “media strategy” Media is not a method for winning Media alone will not determine outcome.

Copyright © 2014 by The University of Kansas Meeting the Media.

ITI 2014 Presenter Orientation. Mission: Dorchester School District Two leading the way, every student, every day through relationships, rigor and relevance.

4-H Media Relations 4-H Media Relations “Show Impact for Positive Media Coverage of 4-H” Lorna Norwood, Patricia McDaniels, Chuck Denney.

CHAPTERCHAPTER 16 Media Interviews, News Conferences, and Speeches.

Using media for advocacy Mainstream media. Media Radio Television Newspapers Magazines Internet.

Pra Conference & Conference Oleh Ahmad Riza Faizal S.Sos. IMDLL.

Oops! Oops!. Working With The Media “What I said then was true and what I’m saying now is true.” President William J. Clinton in a press conference explaining.

C A N F O R C O R P O R A T I O N Job Search Techniques, Tools and Tips.

Press Conference L 2 Ing. Jiří Šnajdar 2013 On the occasion of important events like adoption of important delegation, at the conclusion of an important.

Copyright © 2014 by The University of Kansas Preparing Press Releases.

© Copyright, Debbie Leven, 2013 PR for Startups – 12 Tips by Debbie Leven PR Coach.

Preparing for Media Interviews Barbara Gastel, MD, MPH Texas A&M University Health Reporting Workshop for Health Professionals and Journalists Accra, Ghana,

Definition A meeting organized for the purposes of distributing information to the media and answering questions from reporters. Normally the press conference.

Paul Mundy and Bob Huggan 1 Press conferences.

Illinois Action for Children Media 101: Making the Press Work for You.

What journalists are seeking A good story: people doing interesting things Local connection or significance Shelf life Visual images — video or photos.

COALFIELD COMMUNICATIONS Working with the News Media Part 2 Laying the Groundwork - Getting Your Story Out.

Welcome to Media Training

144 DRAFT PROGRAMME ADVOCACY COURSE DAY 3 SESSION 9 Creating the message Quiz 5 Creating the message SESSION 10 Working with the media (1) Website development.

1 Effective Presentations Presented by: Dr. Gloria Holland Executive Director January 2001 Center for Instructional Advancement and Technology.

Getting Your Message Out Ron Deutsch, FPI

Media Outreach and Effectiveness Keeping Your Community Informed.

Arranging a Press Conference. What is a press conference? a tool designed to generate news -- in particular, hard news can advance the cause of your organization.

Copyright © 2014 by The University of Kansas Making Friends with the Media.

Pick a topic, event or activity that you want the media to cover.

Chapter 13 - Media Management 1 Inviting Media Response: The Press Release  Present sufficient news  The news must be real news  The news must have.

Preparing to Interview Plan the interview The purpose of the interview is to get usable audio to tell the story involved What do you want to get from the.

Media Relations Insa Ben Said Dia. CONTENTS How to write a press release 1 Why being concerned about Media Relations as Unionists? Invitations to the.

Strategic Communications Training Crisis Communications X State MDA 1.

Sports and Entertainment Marketing 1

The Art of Media Relations:

Business Meetings : Purposes

Message Management.

Meeting the Media.

Survivor Jussie Smollett. Survivor Jussie Smollett.

Presentation transcript:

Copyright © 2014 by The University of Kansas Arranging a Press Conference

Copyright © 2014 by The University of Kansas What is a press conference? A tool designed to generate news -- in particular, hard news. Can advance the cause of your organization.

Copyright © 2014 by The University of Kansas Why should you hold a press conference? Can give more info than in a press release. Be interactive --answer questions. Announce something unprecedented. Set the record straight following negative publicity. Boost group morale.

Copyright © 2014 by The University of Kansas Times you could hold a press conference When the event includes a prominent individual. When you have significant announcements to make. When there is an emergency or crisis. When you want to react to a related event.

Copyright © 2014 by The University of Kansas Before the press conference: Define the issue. Schedule the date and time. Pick the site. Select and train your participants and moderator. Contact the media. Follow up with the media. Develop a press kit. Prepare the room.

Copyright © 2014 by The University of Kansas Your press kit should contain the following: A list of press conference participants. A press release & background info on issue. Black & white glossy photographs. Short biographies of participants. Related news stories.

Copyright © 2014 by The University of Kansas Tips for participants: Be clear and concise. Assume the audience is intelligent. Don't fiddle with or clutch anything. Dress appropriately and neatly. Always tell the truth.

Copyright © 2014 by The University of Kansas Preparing the room: Check location of electrical outlets. Set up a table to seat your spokespeople. Provide seating for reporters and their equipment. Display visuals as a backdrop to the table. Have a sign-in pad for attendance. Provide a podium for the moderator. Set up beverages.

Copyright © 2014 by The University of Kansas At the press conference: Welcome the press. Have them sign in and give each of them a press kit. Seat the participants at the table facing the reporters. Check sign in pad for which media outlets are represented. Start no later than 5 minutes after the scheduled time. Tape record the event. The moderator should welcome the press and introduces the issue and participants. Each participant should present for 3-5 minutes, making 3-5 key points. After presentations, the moderator should entertain questions and direct them to the appropriate participants. After about 45 minutes, bring the conference to an end. Thank the participants and the media. If appropriate, encourage the media to stay for further informal conversation with the participants.

Copyright © 2014 by The University of Kansas After the press conference: Look through your attendance register to determine which major media were not represented. For those that missed, deliver a press release and press packet, send a tape feed, or schedule an interview with a reporter and one of the press conference participants.