The Rap Business. Music Biz Structure Record Labels – Master Recording Copyright Distributors Publishing – Lyrics / Music Compositional Copyrights Retail.

Slides:

Advertisements

Similar presentations

In what ways does your media product use, develop or challenge forms and conventions of real media products By Richard Maguire.

Advertisements

By Moteleola Makinde-Akanni. The Video ‘Wishing On A Star’ portrays a story of Jay- Z’s childhood trials and tribulations growing up in his city Marcyville.

Fat Beats, Inc.. What is it? History Retail basement store open in 1994 Owned by Joseph Abajian (DJ, B-Boy, and producer DJ Jab) Fat Beats, Inc. Headquarters.

Traditional, Indie, 360 Versus DIY Artists, Labels and Contracts.

Fiyinfoluwa Ogedengbe Genre research Pop music. Fiyinfoluwa Ogedengbe History of pop music Pop music is a music genre that developed from the mid-1950s.

The timeline of events:

Fiyinfoluwa Ogedengbe Genre research Pop music. Fiyinfoluwa Ogedengbe History of pop music Pop music is a music genre that developed from the mid-1950s.

The Development of Indie Rock

The Australian Music Industry. Australian musicians and songwriters talk about the realities of life in the industry.

Media Studies G322 Section A Representation & textual analysis TV Drama Section A Representation & textual analysis TV Drama Section B Institution & Audience.

RAP/HIP HOP MUSIC RELIGION - FREEDOM WRITERS - ASSIGNMENT.

RESEARCHING THE MUSIC INDUSTRY By Harry Leggatt. THE MUSIC INDUSTRY SECTORS There are over 3 sectors of the music industry, all focusing on a different.

History of Hip-Hop & Rap Hip hop in the Bronx of New York City in the 1970s. Hip hop is defined by key stylistic elements such as rapping, DJing, sampling,

The history of rap and hip hop

Russell Simmons Entrepreneur, Designer, Philanthropist.

Applying the case-studies Explore an exam style question Understand the terms and how to apply a case study. Identify gaps in research.

The Hip Hop World Voices of Black Sexuality: Shanaya Johnson Makenzie Moss.

By: ASHISH HIRANI  Urban music is an umbrella for many different sub-genres.  However it embraces two distinctive styles which are Hip-Hop and R&B.

Hip hop is a form of musical expression and artistic culture introduced by African-American communities during the 1960s in New York city. Also called.

Rap and Hip Hop.  “I’m fascinated by rap and by hip- hop. I think there’s a lot of poetry in it. There’s a lot of anger, a lot of social energy in it.

Freestyle and the Rap Commodity. Griots Deejay Toasting.

Edinburgh’s Hip Hop scene. Summary of the story idea I would like to focus on Hip Hop culture in Edinburgh (mostly rap scene). I will try to keep in touch.

Recorded Music Industry. "The music business is a cruel and shallow money trench, a long plastic hallway where thieves and pimps run free, and good men.

Genre research: Hip-Hop. The History of Hip-Hop  Hip hop music originated in 1970s block parties in New York City, specifically The Bronx. Hip hop culture,

WHAT IS THE MUSIC INDUSTRY? MUSIC INDUSTRY DEFINITION – A BUSINESS MAINLY SPLIT INTO FOUR PARTS INCLUDING:RECORDING OF THE MUSIC, SONG WRITING, PUBLISHING,

Micheal Orabiyi. Vibe Magazines – For more images.

A CULTURE OF CHANGE DANCE MUSIC FROM THE STREETS.

Vibe Production: Learning Outcome one & two By Jerome Doris.

Jolly Phan Cal State University of San Marcos Professor Fang Fang IS News 11/12/2009.

1977 Movie Saturday Night Fever popularizes "disco" music.

Inside Record Labels 3.1. Major Label Departments CEO of a major label will generally oversee the business affairs of all the affiliated labels under.

The Recording Industry Week 4. THE RISE OF RECORDS As late as 1880 or 1890, people growing up in a middle-class U.S. household had no recorded music in.

Rap & Hip Hop. History  Rap was first largely introduced in the late 1970’s.  Before Rap it was mainly ‘Rock n Roll’ and punk in society.4  Rap originated.

By Danielle, Emily, Kyle and Krysti.  It is credited to Clive Campbell, or DJ Kool Herc, who is a Jamaican born DJ who played block parties in the Bronx.

Homework recap – in pairs discuss For a musical artist of your choice write about them, introducing them and how they have been marketed: For a musical.

Technology takes over! Synth bands, early hip-hop & Dance and pure pop!

WILL SMITH By: Julia Kirkpatrick Stephen Feinstein.

The Positive Side of the Hip-Hop Industry Jonathan Hall Section-612.

Breaksploitation. Rock Steady Crew Founded in 1977 by Jojo and Jimmy D, revived in 1979 by Crazy Legs Prominent members: – Crazy Legs, Frosty Freeze,

CHAPTER 7 ENTERTAINMENT MARKETING. The process of developing, promoting, and distributing products, or goods and services, to satisfy customers’ needs.

Ja’KeiaHenryMrs.Respers Core Hip Hop Music.

Rap History The Modern Era. Define Rap A form of rhymed storytelling, accompanied by rhythms electronically based music.

A History Of Hip Hop By Courtney Owens Rap Defined A rhymed form of storytelling and expression that articulates the black urban experience, and is accompanied.

The history of music videos Louise Norton Music videos all began in 1965 when the Beatles filmed the first music video called ‘A Hard Day’s Night’

Wild Style Representing the Culture Cinematically.

Concepts For a Music Magazine Kiera Bridges. The Magazine Mission There are a variety of successful music magazines, but rarely do they educate audiences.

HISTORY OF HIP HOP Mrs. Cole Sedgwick Avenue Clive Campbell, better known as Kool Herc was born in Kingston, Jamaica in Kool Herc had his.

Daily Warm Up Why do you believe that hip hop and rap music are most popular amongst teenagers your age? Many believe that African Americans appeal most.

Organisations In The Music Industry By: Shanann Thompson.

Media Industry Structure: Oligopoly The “few” selling to the many: Dominant firm oligopoly: One firm holds 50-90% of the market Tight oligopoly: Four firms.

The Birth of Hip-Hop: Part I “But you know, America is really on some race stuff. Its unfortunate that we don’t deal with it and that’s why it doesn’t.

Genre Research. . History.. R&B/Hip-Hop Songs, formerly the Black Singles Chart, is a chart released weekly by Billbord in the United States. The chart.

Bombay Bicycle Club are an indie-rock band from London, formed in 2005 by Jack Steadman, Jamie MacColl and Suren de Saram. Ed Nash later joined the band.

The Impact of Image image The public image of a celebrity can make the difference between success and failure. -Media feeds public fascination -Slander-False.

HARRY LOWE Why Videos?. Andrew Goodwin’s Theoretical Framework Andrew Goodwin identifies 5 key aspects of music videos Synaesthesia - Seeing the sound.

Early Rap “Old School”. RAP history can be traced back to ‘TOASTING’ in Jamaica (talking over reggae records) and before that to the poetry of ‘GRIOTS’

A History of Music Videos Ryan Collier. Music Videos The first sense of a music video was the Dickson Experimental Sound Film - which was made in 1894.

Background to his career… Born in the south side of Chicago, Illinois. Kelly was the third of four children. He was almost brought up by his mother alone.

80s MUSIC A CHC 2D Canadian History Presentation.

By the end of the lesson you should be able to: Explain the difference between major, subsidiary and independent record labels. Discuss the major labels.

Fat Beats, Inc..

Depth Study: Popular Culture

Disco Sucks: Rap Hits the Streets

Music Video Analysis Ellen Brooking.

Rap/Hip Hop What is the difference between rap and hip hop?

Media Industry Structure: Oligopoly

One Direction Music video Paper 1 B.

Presentation transcript:

The Rap Business

Music Biz Structure Record Labels – Master Recording Copyright Distributors Publishing – Lyrics / Music Compositional Copyrights Retail Management / A&R Synergy aka cross market promotion

OST Original Soundtrack Cross market promotion aka Synergy – A form of advertising Synergy is: – The whole is greater than the sum – A product is sold in various industries Monetize music recording copyrights and publishing rights Some pre-existing songs sell because of soundtrack

Big Three, $16.6B Global Universal Music Group: 30.15% – Def Jam, Bad Boy, Shady, Aftermath, GOOD, Cash Money Sony Music Entertainment: 29.93% Warner Music Group: 18.4% EMI: 10.1% (acquired by UMG Sept. 2012) Indies: 10% (most indies are distributed by majors) Majors control at least 80% of music sold in US (globally it's 70%); about 95% distribution All majors have indie distributors: ADA (Warner), RED (Sony), Caroline (EMI/UMG) Indie/Major= a distribution difference not ownership

Krush GrooveKrush Groove (1985) Dir. Michael Schultz (Car Wash) Based loosely on the career of Russell Simmons and Def Jam; story of the independent label Features: movie revolves around performances – Rick Rubin, Beastie Boys, Fat Boys, Kurtis Blow, Sheila E, Run-DMC, and LL Cool J Warner Bros. exercised creative control Importance of soundtrack in marketing/monetizing Quasi-musical; meta film

Disco Fever Where Krush Groove scenes were shot An original South Bronx club, where GM Flash got his first club gig Run by Sal Abbatiello, who plays himself in film

Rick Rubin Music producer or “reducer”, rap/rock fusion, $400M net worth Current Co-President of Columbia Records Rap as Black Punk Music Founded Def Jam Records in 1981 in high school; make art not $, make music as a fan First rap record: “It's Yours” w/ DJ Jazzy Jay and T La Rock“It's Yours” Michael Holman connection

Russell Simmons Rush Communications, Inc, $325M net worth Began a club promoter and artist manager Kurtis Blow's manager, “The Breaks” first RIAA certified gold song DJ Run of Run-DMC Considered rap teen music not black music

Def Jam Logo

Run-DMC Not on Def Jam, but associated through Rush 1 st gold rap album, 1 st platinum rap album, 1 st multi-platinum rap album Raw, street sound and style Changed hip hop fashion style from the disco style Highlight the relationship between MC/DJ “Rock Box” (1984), first rap music video on MTV “Rock Box” Biopic on the way

“My Adidas” Originally an ode to the shoes, brand and the b-boy culture Got a $1 million dollar endorsement; first ever for rap/hip hop

“Walk this Way”“Walk this Way” (1986) Based on Aerosmith's 1976 song Music video deals w/ the separation of rock and rap and other divides – “King of Rock” “King of Rock”