Type author names here © Oxford University Press, 2013. All rights reserved. Chapter 3: Types of Consultancy Dr. Joe O’Mahoney and Calvert Markham O’Mahoney.

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Type author names here © Oxford University Press, All rights reserved. Chapter 3: Types of Consultancy Dr. Joe O’Mahoney and Calvert Markham O’Mahoney and Markham: Management Consultancy, 2 nd edition Adapted from

O’Mahoney and Markham: Management Consultancy, 2 nd edition Chapter Objectives You will learn:  The differing business models of consultancy.  The types of services that firms offer.  The various sectors that consulting firms serve

O’Mahoney and Markham: Management Consultancy, 2 nd edition 3.1 Consultancies by business model

O’Mahoney and Markham: Management Consultancy, 2 nd edition Different consulting business models  Hybrid vs. pure consultancies  Niche vs. general consultancy  Small vs. large consulting  Body-shopping  Internal consulting  Contracting  Interim management

O’Mahoney and Markham: Management Consultancy, 2 nd edition 3.1 Consultancies by business model

O’Mahoney and Markham: Management Consultancy, 2 nd edition Different consulting business models  Hybrid vs. pure consultancies  Niche vs. general consultancy  Small vs. large consulting  Body-shopping  Internal consulting  Contracting  Interim management

O’Mahoney and Markham: Management Consultancy, 2 nd edition 3.2 Consultancies by service

O’Mahoney and Markham: Management Consultancy, 2 nd edition Problems of categorisation

O’Mahoney and Markham: Management Consultancy, 2 nd edition Problems of categorisation

O’Mahoney and Markham: Management Consultancy, 2 nd edition Strategy Consulting What is strategy consulting? What should strategy consultants do? What do strategy consultants do? Strategy deliverables

Johnson, Scholes & Whittington (2010) Elements of Strategic Management

13 | Presentation Topic | Russian Railways Corporate University

What is the role of the consultant? What should consultants do? Based on Alan Weiss

O’Mahoney and Markham: Management Consultancy, 2 nd edition IT Consulting  Consultants and technology  IT consultancy work

O’Mahoney and Markham: Management Consultancy, 2 nd edition Who does what in IT consulting?

Project Management Triangle

O’Mahoney and Markham: Management Consultancy, 2 nd edition IT Project Roles  Business Owners / Product Managers  Business Analyst  Systems analyst  Systems architect  Coder

O’Mahoney and Markham: Management Consultancy, 2 nd edition Change management consultancy  BPR  TQM / Lean  Culture change  HRM  Operations consulting  Program / Project Management  Other specialisms

O’Mahoney and Markham: Management Consultancy, 2 nd edition 3.3 Consultancy by sector

O’Mahoney and Markham: Management Consultancy, 2 nd edition The sectors served by consultancy

O’Mahoney and Markham: Management Consultancy, 2 nd edition Consultancy sectors  Finance & banking  Telecoms & entertainment  Government  Health  Utilities, energy, mining and infrastructure  FMCG, retail & consumer business  Manufacturing  Social sector  Environmental

O’Mahoney and Markham: Management Consultancy, 2 nd edition The Public Sector

O’Mahoney and Markham: Management Consultancy, 2 nd edition Summary

O’Mahoney and Markham: Management Consultancy, 2 nd edition Summary This chapter has outlined the different segmentations of the consulting industry. The key points include:  Strategy consultancies are moving downstream and doing management work, whilst IT and outsourcing consultancies are trying to move upstream into the same area.  IT, finance and manufacturing companies are increasingly offering consultancy services to boost their revenues.  Procurement departments are increasingly used to batter down consultancy fees.  Banking and finance account for most of the income in private sector consulting, but public sector has grown enormously over the last ten years, especially in IT consulting.