Visual Design for the Web. Keep the end in mind What is the purpose of the webpage?

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Presentation transcript:

Visual Design for the Web

Keep the end in mind What is the purpose of the webpage?

Organizing principals

Grids

Color

White Space

Contrast

Proximity

Consistency

Simplify Simplify the users experience by using consistent navigation and visual cues

Simplify Subtle changes provide navigation clues

Remember Visual Organization Grids Color Variety Contrast Space Order

Usability Guidlines Consistency helps navigation Visual clues User centered Site map or index Visited links Alt tags for images Images load quickly

Paul Rand “Design is the synthesis of form and content… When form predominates meaning is blunted, but when content predominates interest lags.”

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