Behind Coca-Cola’s Biggest Social Media Push Yet Presented by: Riley Allen Jackie Irwin Sam Nichelini.

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Presentation transcript:

Behind Coca-Cola’s Biggest Social Media Push Yet Presented by: Riley Allen Jackie Irwin Sam Nichelini

History of Coca-Cola Established in 1886 Moved internationally in 1906 Introduced into the Olympics 1928 Introduced to the PRC first to space

Coca-Cola Facts World’s largest beverage company Most recognized logo worldwide Grew from selling 9 drinks a day 1886 to 1.6 billion today

The Completion 3 qualifying teams Team WOW!, Team The MIX, and SHA- BA-BA-DOO Competed online for the winning spot

The Winners Team The MIX had the most fan votesThe MIX

Social Media Outlets Expedition206.com Facebook Flickr Twitter The YouTube

Expedition 206

Questions Is the expedition going to be successful at getting Coke’s message out? Has anyone heard of Expedition 206 before? Any Questions?

Sources Article: xhttp:// x