“Types of Intellectual Property Crimes: Piracy and Counterfeiting”

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“Types of Intellectual Property Crimes: Piracy and Counterfeiting” United Nations Development Programme Programme on Governance in the Arab Region UNDP – POGAR Public Prosecution Office in the Kingdom of Bahrain “Strengthening the Rule of Law in Arab States - Project on Modernization of Public Prosecution Offices” Regional Conference on “Intellectual Property Crimes” “Types of Intellectual Property Crimes: Piracy and Counterfeiting” Flavia Scarpellini, Italy - April 13, 2008 Manama, Kingdom of Bahrain

United Nations Development Programmed Programme on Governance in the Arab Region Setting the “scene” An overview of the different forms of Intellectual Property (IP) Crimes, addressing the issues of : - What are IP Crimes? - Piracy v. Counterfeiting Why criminal sanctions? Some features of IP Rights (“IPRs”) as part of the problem of “defining” IP Crimes.

Intellectual Property (IP) Crimes United Nations Development Programme Programme on Governance in the Arab Region Intellectual Property (IP) Crimes A generic term used to describe a wide range of illicit activities linked to IP Rights infringement. IP Crimes may be divided into 2 main categories (like IP Rights): - Copyright Piracy - Trademark Counterfeiting although they are commonly perceived as the 2 faces of a single phenomenon.

Piracy v. Counterfeiting United Nations Development Programme Programme on Governance in the Arab Region Piracy v. Counterfeiting Both crimes are generally characterized by the willful infringement of an IP Right by copying or imitating a protected work. However, in the “traditional” form of counterfeiting (i.e. when the buyer is not aware of purchasing a counterfeit article) there is also an element of fraud, which consists of deceiving the buyers as to the provenance/qualities of the products. Copyright piracy, instead, is commonly referred to as a kind of theft, although of intangible property. In both cases the “fake” products exploit somebody else’s creations and related investments. Counterfeiting and piracy have been considered criminal activities almost since the inception of IP laws in most national legislations.

United Nations Development Programme Programme on Governance in the Arab Region Criminal sanctions usually apply in addition to the civil and administrative remedies provided for IP Rights infringement. However, the extent of protection and enforcement of IP Rights still vary widely around the world. In particular, there are still : distinctions between civil and criminal enforcement (what is a civil IP infringement is not necessarily a criminal one), and considerable differences in regards to the definitions of IP crimes and the degree of punishment established in the various State legislations.

United Nations Development Programme Programme on Governance in the Arab Region The TRIPS Agreement Such disparities exist notwithstanding the international obligation to provide for criminal sanctions set forth by art. 61 of the TRIPS Agreement* of the World Trade Organization (WTO), as follows: “Members shall provide for criminal procedure and penalties to be applied at least in cases of willful trademark counterfeiting or copyright piracy on a commercial scale. Remedies available shall include imprisonment and/or monetary fines sufficient to provide a deterrent, consistently with the level of penalties applied for crimes of a corresponding gravity. In appropriate cases, remedies available shall also include the seizure, forfeiture and destruction of the infringing goods and of any materials and implements the predominant use of which has been in the commission of the offence. Members may provide for criminal procedures and penalties to be applied in other cases of infringement of intellectual property rights, in particular where they are committed willfully and on a commercial scale”. *the Agreement on Trade-Related Aspects of Intellectual Property approved as part of the multilateral negations of the Uruguay Round in 1994

United Nations Development Programme Programme on Governance in the Arab Region However, the TRIPS Agreement established minimum standards of protection of IP Rights, but left to WTO Member States certain flexibilities as to the methods of implementation and enforcement.

United Nations Development Programme Programme on Governance in the Arab Region Inserire cavallo

Why criminal sanctions? United Nations Development Programme Programme on Governance in the Arab Region Why criminal sanctions? Criminal sanctions are often warranted to punish and deter the most serious violators: repeat and large-scale offenders (“on a commercial scale” as required in the TRIPS Agreement, and/or “for profit” or “for commercial purposes”) organized crime groups, and any behavior which may threaten public health and safety. In addition, in the era of globalization and technological developments, the enforcement issues of IP has become more and more important, and civil remedies are not always effective against the organized crime (who is now mostly in control of the counterfeit and pirated goods market). In fact, criminal law, in general, protects private rights against infringement if there is a public policy element involved. In most countries the identification of the scope of protection of IP is at the source of an ongoing debate.

While for technological inventions and copyright, it is commonly accepted that it is the protection of the investments made by the creators, the protection of the trademark (for the “reputational” investment made) can be differently motivated when the “buyer” is aware of purchasing counterfeit or pirated goods. In fact, the OECD* has recently drawn a distinction between 2 sub-markets of counterfeit goods: in the primary market, consumers purchase counterfeit goods and pirated products believing they have purchased genuine articles (even if the products are often sub-standard and may carry health and safety risks), while in the secondary market, consumers are looking for what they believe to be bargains knowingly buying counterfeit and pirated goods. The policies and measures to combat piracy and counterfeiting in such markets are clearly different. A few countries punish the consumers with administrative fine for the intentional or “negligent” purchase of counterfeit/pirated goods for private purposes. * OECD, The Economic Impact on Counterfeiting and Piracy, Executive Summary, 2007 United Nations Development Programme Programme on Governance in the Arab Region

What is counterfeiting ? United Nations Development Programme Programme on Governance in the Arab Region What is counterfeiting ? The term “counterfeiting” is generally used to describe the deliberate infringement of a trademark (for profit/on a commercial scale/for a commercial purpose). The TRIPS Agreement contains the following definition: “counterfeit trademark goods” shall mean goods, including packaging, bearing without authorization a trademark which is identical to the trademark validly registered in respect of such goods, or which cannot be distinguished in its essential aspects from such a trademark, and which thereby infringes the rights of the owner of the trademark in question under the law of the country of importation” (footnote 14 (b) to sect. 51 of the TRIPS Agreement).

United Nations Development Programme Programme on Governance in the Arab Region Sectors Luxury goods (often of poor quality) Designer clothing Automotive sector Food and drinks Toys

United Nations Development Programme Programme on Governance in the Arab Region Ferrari sport cars A “real” P4 Ferrari A fake Ferrari P4 “built” in Thailand (BBC News, 11 March 2008)

Ferrero v. Montresor (China) United Nations Development Programme Programme on Governance in the Arab Region Counterfeiting? Fake luxury handbags Ferrero v. Montresor (China)

United Nations Development Programme Programme on Governance in the Arab Region What is piracy? The term “piracy” is generally used to describe the deliberate infringement of copyright (for profit/on a commercial scale/for a commercial purpose). The TRIPS Agreement gives the following definition: “pirated copyrights goods” shall mean any goods which are copies made without the consent of the right holder or person duly authorized by the right holder in the country of production and which are made directly or indirectly from an article where the making of that copy would have constituted an infringement of a copyright or a related right under the law of the country of importation” (footnote 14 (b) to Sect. 51 of the TRIPS Agreement).

United Nations Development Programme Programme on Governance in the Arab Region Originally, copyright piracy consisted of the unlawful duplication/copying only of the original work, which was subsequently produced and distributed as a “physical” pirated product. However, with the advent of the photocopy machine, and, then, the software and internet technology, it is now possible to copy and distribute unlawfully almost anything, anywhere and in few seconds (es., file sharing), without having a “physical” product. Clearly, counterfeiting may compound piracy when the unauthorized reproductions bear the logos and/or names of the original producers.

United Nations Development Programme Programme on Governance in the Arab Region Examples of Piracy Software piracy: - the unauthorized copying of software. Most retail programs are licensed for use at just one computer site or for use by only one user at any time. Music piracy: the illegal downloading/sharing of music files on the internet (so called, mp3 files) bootlegging (i.e., making and distributing an audio and/or video recording of a live or broadcast performance that was not officially released by rights owner) pirated CDs (making or distributing copies of sound recordings on CDs without permission of the rights owner). Film piracy: CAM (sneaking a camcorder into a movie theater and secretly taping the projection).

What is Intellectual Property (IP)* ? United Nations Development Programme Programme on Governance in the Arab Region What is Intellectual Property (IP)* ? IP refers to creations of the mind: inventions, literary and artistic works, symbols, names and images used in commerce. IP is divided into 2 categories: - Industrial Property includes patents for inventions, trademarks, industrial designs and geographical indications - Copyright includes literary work such as novels, poems and plays, films, musical works, artistic works, computer programs and electronic databases. * WIPO’s definitions

United Nations Development Programme Programme on Governance in the Arab Region What are IP Rights? IP laws protect the interests of creators by giving them property rights over their creations. Patents give an exclusive right against any use of the invention for a duration usually of 20 years after the filing of the patent application. The invention must be disclosed in an official register. Copyright protects only the form of expression of ideas (not the ideas themselves), and prevents the unauthorized copy or use thereof for a term usually equal to the life of the author + 50 years after his/her death.

United Nations Development Programme Programme on Governance in the Arab Region What is a Trademark? A trademark is a distinctive sign, which identifies certain goods or services as those produced or provided by a specific person or enterprise. It generally creates expectations with respect to the quality and characteristic of the products concerned. A trademark provides protection to the owner of the mark by ensuring the exclusive right to use it, to identify goods or services, or to authorize another to use it in return for payment.

United Nations Development Programme Programme on Governance in the Arab Region Looking forward… Infringements of IP are a constantly growing phenomenon which nowadays have an international dimension, and the disparities among the national systems of penalties make it difficult to combat counterfeiting and piracy effectively. This means that the approach should be “global”. The TRIPS Agreement contains provisions on criminal matters which are common standards applicable at international level, but the disparities between Member States are still too great, and they do not permit effective combat of IP offences. At the European Union level, a proposal for a directive aimed at harmonizing criminal sanctions for IP Rights (so called IPRED 2) was approved on April 26, 2007. A common “effort” is, thus, required by the international community at all levels to effectively enforce IP Rights.

United Nations Development Programme Programme on Governance in the Arab Region

United Nations Development Programme Programme on Governance in the Arab Region Thank you