Introduction to the work of IWTO FAO Budapest Elisabeth van Delden April 13, 2011.

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Presentation transcript:

Introduction to the work of IWTO FAO Budapest Elisabeth van Delden April 13, 2011

Slide 2 IWTO is the international body representing the interests of the world's wool- textile trade and industry. IWTO is... Policy Monitoring

Slide 3 IWTO membership covers woolgrowers, traders, primary processors, spinners, weavers, garment makers and retailers of wool and allied fibres in its member- countries, as well as all kind of organizations related to wool products and the wool business in general. Members of IWTO National Committee Members from around the world Associate Members

Slide 4 With the 4 pillar structure, IWTO is aiming to position and to value wool clearly in the consumer mind as a material which is desirable for its technical, ethical and comfort values. Objectives of IWTO

Slide 5 WE

Slide 6 WOOL is natural, renewable, sustainable, biodegradable

Slide 7 PROTECTION of rare breeds as well as heritage

Slide 8 Supporting developing markets of wool and wool products

Slide 9 What would happen if not? Benefit WOOL SYNTHETIC TOP SCORING for wool

Slide 10 Benefit WOOL at the TOP of consumer`s MIND

Slide 11 Benefit Wool as INSPIRATION for architecture and interior design

Slide 12 INTEGRATION of wool into LAWS and REGULATIONS

Slide 13 Benefit WOOL KEEPING SOVEREIGNTY over our brand and assets.

Slide 14 THANK YOU FOR YOUR ATTENTION WE