Generation Y, Social Media… Would You Like to Know More?

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It’s Not About the Technology

They bring Energy Skills Attitude Creativity Innovation Facebook Social media You have Experience Structure Awareness Community Introspection Face time Social connection

Don't forget everything you know, but don't assume you know everything.

Work-Life Balance & Integration What they’ve seen: The disappearance of the traditional career track Wave after wave of corporate layoffs The declining power of workers Jobs of all kinds outsourced to other countries Vast and sudden technological change disrupt entire industries

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The chaos, the loss of control, the privacy/security concerns, they scare a lot of us.

So, we ban it.

Why Social Media? It’s happening now. With or without you. The people you want to reach are probably using it. It’s growing, really fast.

Can you solve your social media problem by hiring a new generation of employees?

Well, no.

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“Among people born in Canada, 75% used the Internet, compared with 66% of those born elsewhere. However, the rate was 78% among immigrants who arrived in Canada during the last 10 years. Most of these recent immigrants live in urban areas.”

It’s Not About the Technology

Help people explore and make the most of what they love.

Connect people with other people who do what they love, or something related to it. Passion supports passion. Watch out for cynics.

Help people deal with things they don't love. Eliminate annoyances, work around them, delegate them, whatever.

I may not always be at IBM. It's healthy to step outside and try different things. But while I'm here, I'm here, and I'm in love.”

What's your culture of innovation, creativity, learning?