Website Design Unveiling Operations Meeting
Overall Goal Transform website into a user-focused, powerful marketing tool that… C ommunicates Our Brand
Defining our Brand Top Attributes Responsive Reliable Experienced Friendly Committed Respected Helpful
Defining our Brand Greatest Strengths *Internal – Diversity of Services and Number of Years in Business Responsiveness Quality of Work Expertise Project Management
Defining our Brand Key Differentiators Quality of Employees Always Willing to Help One-Stop-Shop for all Disciplines Long Tenure and Deep Understanding of Needs Take Care of Problems and Dont Make Excuses Most Client-Focused Consultant Ive Used
Specific Needs Whats most important to clients when visiting websites of firms like RS&H? *Internal – Employment Opportunities Project Examples Info on Markets and Services Detailed Case Studies #1 Write-in Response : How to Contact Staff
Specific Needs From an internal perspective… Keep Content Current Needs Modern, Fresh Look Showcase Exceptional Work More Emphasis on Services Highlight Technical Staff
Overall Objectives User-focused and Engaging Unified Image – We are RS&H Right Balance: Experience and People Increase Accessibility Position Niche Services Plan for Ongoing Updates
No Banner OptionBanner Option (Sub-Service) (Sub-Market)
Questions?