A Paper presented by Mr. Ofon E. UDOFIA Executive Secretary/ CEO

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Presentation transcript:

PACKAGING & VALUE ADDITION OF AGRICULTURAL PRODUCTS FOR LOCAL AND EXPORT MARKET A Paper presented by Mr. Ofon E. UDOFIA Executive Secretary/ CEO Institute of Export Operations & Management (IEOM) At the NACCIMA/ NAWORG Export Promotion Conference Theme: Nigeria Export Trade – Focusing on the Chains & Regulations Date: Thursday 20th September, 2018 Packaging and value addition of agricultural Products

Overview Value addition and Packaging Advantages Packaging Packaging and Traceability Some challenges affecting agribusiness Turning Challenges to opportunities

Importance and Benefits of Value Addition of Agricultural Commodities

What is value addition? Adding value to a raw product by taking it into, at least, the next stage of production.

What creates added value? Quality: Does the meet/exceed customer’s expectation? Functionality: Does it provide needed function? Form: Useful form? Place: Is it in the right place? Time: Is it in right time? Ease of possession: Is it easy for customers to obtain?

Creating a value-added product Procurement of inputs Converting inputs into products Marketing and sales Supply chain logistics, and Customer service activities

Scope for value addition Providing services for Cleaning, Washing, Grading, packaging, storage, transportation, marketing Situated in production sites Scope for vegetables, banana, pineapple, oranges, local fruits and other crops

Packaging Involves cleaning, trimming, cutting of the fresh produce and packing the same in unit packages in polyethylene bags or other packaging materials

Packaging Tomato, carrot, chilies, root crops, vegetables, and fruits like orange, lemon, banana etc. would have a longer shelf life (remain fresh and attractive) if they are well packaged i.e. vacuum sealed

Packaging for Traceability Branding Labelling Bar-coding

When you package, you have…..     When you package, you have…..   Superior quality Competitive Advantage · Low cost · Differentiation efficiency customer responsiveness innovation

Why Packaging & Value addition? Changing trends in consumer preferences for food

Reasons........ Growing middle class population and household incomes are driving people to spend more on food Increasing cases of lifestyle diseases have resulted in shift towards healthier food options such as fruit juices, cereals ,etc Increased demand for processed & packaged products with high shelf-life

Requirement: Investment in Post-Harvest/ Packaging Facilities

Our Story Today

But we can be here......

Short video on modern agribusiness, Israel

THANK YOU

08033406426 Mr. Ofon E. UDOFIA Executive Secretary/ CEO Institute of Export Operations & Management (IEOM) 08033406426 udofia.ofon@gmail.com; info@ieom-ng.org www.ieom-ng.org © 2018 Institute of Export Operations & Management. All Rights Reserved. In this document, “IEOM” refers to Institute of Export Operations & Management, a Nigerian legal entity Limited by Guarantee. For more information about our organization, please visit www.ieom-ng.org This content is for general information purposes only and should not be used as a substitute for consultation or professional advise.