COnTINUITY & CHANGE IN Fairtrade MIKE GIDNEY

eVOLVING & Extending how we work with businesses This is the framework for our new offer to business – you can find more information on our website under the business section. We’re officially launching it at a conference in London in October, so this is a sneak preview! We’ll be talking about it via business to business channels, so not something you will come across in our emails, on our social media etc.

Our offer has three overall pillars Sourcing on Fairtrade terms Programmes with Fairtrade Expertise in fair and sustainable supply chains + + Fairtrade’s core sourcing model and primary focus for sales Partners can now invest in Fairtrade-developed programmes or develop programmes jointly with Fairtrade Fairtrade can leverage its 25 years of development experience to advise businesses on effective sustainability approaches Sales on Fairtrade terms improve terms of trade and share of the value chain for Fairtrade producers. Fairtrade’s programmes address systemic challenges which producers have identified as priorities. Guiding a business’s sustainability strategy enables Fairtrade to influence the wider trading practices and initiatives of the business, for all their sourcing All language is internal

INDIVDUAL INGREDIENTS ON FAIRTRADE TERMS Sourcing – this includes Fairtrade certification and standards, but extends it slightly to be more flexible, with the aim of increasing the volumes of ingredients and produce sold on Fairtrade terms, so farmers can sell more. You may have heard about Fairtrade Sourcing Programmes in the past, or FSP? Well, the Fairtrade system loves an acronym so it has been re-branded slightly as Fairtrade Sourced Ingredient. With the Fairtrade Mark, all the ingredients that can be Fairtrade certified, have to be. So for a chocolate bar: cocoa, sugar, vanilla. With the Fairtrade Sourced Ingredient model, you can have just one ingredient in your product that is certified to Fairtrade standards. FSI ingredients: everything apart from bananas and coffee, big focus on cocoa at the moment. We have seen increased commitments from many companies over the past couple of years: Co-op have committed to source all the cocoa in their own-brand products as 100% Fairtrade Mars was the first UK company to commit to FSI, all the cocoa in Mars bars is Fairtrade. Lidl and Aldi are also sourcing cocoa for a range of their products on Fairtrade terms The FAIRTRADE ingredient Mark can appear on the front, side or back of packaging and in promotion, transparently highlighting the ingredient to consumers in the side tab. If preferred, FSI commitments can be communicated solely through corporate communications, rather than on pack. INDIVDUAL INGREDIENTS ON FAIRTRADE TERMS

DEEPENING & SCALING UP IMPACT Working with businesses to develop programmes that address systematic challenges in their supply chains to bring about more impact for farmers & workers. These can be in addition to certification, or a new approach. Business must meet a minimum amount of investment, depending on if the programme is standard or bespoke. Not necessarily something that is public-facing. Co-op & Compass Group UK Invested £100k in 2017 in an innovative new programme to improve women’s opportunities in cocoa communities in Côte d’Ivoire, West Africa. Women make up 68% of the labour force, yet only 25% own land. Research shows that despite making up almost half of the workforce, the majority of women farmers in developing countries receive lower pay than men, are often unable to own land or access a bank account, and are excluded from business loans or agricultural training that male farmers benefit from. Research also suggests that closing the gender gap could actually address poverty. Through a rigorous training programme, the 24 students of the Class of 2017 will become role models and share what they learn within their communities and seven co- operatives, which represent almost 5,000 members. They will gain skills in finance, negotiation, and decision- making as well as greater awareness gender equality. Waitrose Foundation Further investing in producers supplying Waitrose bananas from the Dominican Republic, driving increased impact for workers by focusing on key issues such as wages, productivity and worker voice. Mondelez Cocoa Life DEEPENING & SCALING UP IMPACT

Women’s School of Leadership Fairtrade Blog: https://www.fairtrade.org.uk/Media-Centre/Blog/2017/December/Opportunity-for-women-in-West-Africa-through-Compass-School-of-Leadership Compass: https://www.compass-group.co.uk/media/blog/supporting-the-women-s-school-of-leadership/ Coop: https://www.thenews.coop/118369/sector/co-op-group-commits-50000-support-fairtrade-women-cocoa-farmers/ Fairtrade Africa: https://www.fairtradeafrica.net/wp-content/uploads/2016/05/Fairtrade-Africa-Training-Project-EngFre.pdf

BUSINESS TOOLS & CONSULTANCY from 25 years of experience

The Complete Offer – how we organise it externally Sourcing on Fairtrade terms Producer owned and led Standards for development Independent certification Insights into your supply chain Growing Fairtrade market + Programmes with Fairtrade Gender Poverty Reduction Economic Development Climate Change + Expertise in fair and sustainable supply chains Transform your strategy Understand your supply chain Understand your impact Tell your story Build your team All language is internal

ANY Questions?

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