Hybrid Storage Competitive Sales Guide INTERNAL ONLY 11/28/2018 11:26 AM Hybrid Storage Competitive Sales Guide INTERNAL ONLY © 2014 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Differentiator factors 11/28/2018 11:26 AM Manage data growth Simplify data help protect and disaster recovery Lower storage costs Increase business agility Automatically scale capacity in cloud storage Cloud based data help protect for location independent disaster recovery Cloud economics for large amounts of infrequently accessed data Single management interface and data mobility workflow for data stored on-premises and in the cloud © 2014 Microsoft Corporation. All rights reserved. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Competitive landscape Traditional Storage vendors EMC NetApp HP IBM Hitachi Public Cloud providers AWS Rackspace Google

Traditional storage 11/28/2018 11:26 AM © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Physical tape infrastructure Traditional storage in enterprises today Servers Same expensive storage for Tier 1, Tier 2, and Tier 3 workloads Highest growth rates among Tier 2 and Tier 3 workloads Unnecessary premium costs associated with traditional storage infrastructure Hard to manage Cold data lives on expensive storage Power, cooling, and other data center costs for large storage footprint Primary storage Snapshot Media server Disk backup/ VTL Encryption appliance Physical tape infrastructure Offsite vault COMPLEX & EXPENSIVE

Remote disaster recovery Traditional storage Storage costs & complexity continue to grow Remote disaster recovery Disk-based backup Primary storage Tape Archival

3rd party tape library and software Traditional storage products (NetApp) Secondary site Primary site SnapVault SnapMirror FAS6200 FAS3200 FAS2200 Primary & backup storage FAS3200 FAS2200 Archival & backup SnapMirror SyncMirror Tape Disaster recovery 3rd party tape library and software FAS6200 FAS3200 FAS2200 Remote site

Disk-based backup Solution Hardware + software solutions Traditional storage products (EMC) Disk-based backup Solution Remote site Primary storage Data domain or Avamar Data domain VNX Networker or 3rd party software Integrated solutions Networker or 3rd party software VNX hardware Disaster recovery Hardware + software solutions

S4 Solution Specialist Sales Summit StorSimple is an enterprise-class Solution for tier 2 workloads S4 Solution Specialist Sales Summit 11/28/2018 11:26 AM High availability (HA) Deduplication + compression Security compliance Thin provisioning StorSimple √ √ Yes √ Traditional storage StorSimple is at parity with √ √ Yes √ Comments Redundant components and software features to prevent outages from hardware or software failures On-premises is at parity For cloud integration, secure transfer and storage of data on-site and to the cloud Reduction of data by removing redundant sequences of data Efficiently provisioned based on a just- enough and just-in- time basis capacity allocation © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

StorSimple delivers differentiated value compared with traditional storage Seamless cloud integration On-demand scalability to the cloud Automatic placement of data Cloud based data help protect (Automated cloud snapshots) StorSimple √ √ √ √ Traditional storage - - - - Comments Connects with cloud storage without additional application modification Moves data to the cloud as additional capacity as needed. No pre-allocation required. Automated and cloud based snapshots for integrated data help protect Continuous and automatic of data placement between on-site and cloud

Cloud providers - Amazon © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Azure Storage offerings vs. AWS 11/28/2018 11:26 AM Block Blobs Tables Queues Disks File Azure Storage S3 “Secure, durable, highly-scalable object storage” DynamoDB “Fast and flexible NoSQL database service” SQS “Fast, reliable, scalable, fully managed message queuing service” EBS “Block level storage volumes for use with Amazon EC2 instances” EFS “Storage service for Amazon EC2 instances” AWS © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Azure Storage vs. AWS Customer question Answer We need enterprise-ready storage Solution that is strongly consistent. Azure Storage is enterprise-ready, strongly consistent, highly available, and scalable. AWS is not strongly consistent but only eventually consistent. We need a 1st party Solution for hybrid cloud storage. Azure Storage is integrated with 1st party hybrid Solution from StorSimple. AWS does not have a 1st party hybrid Solution. How can we be sure our data is safe in case of an unexpected event? Azure Storage is integrated with Azure Site Recovery, Backup, and DPM. AWS does not have a 1st party Disaster Recovery (DR) Solution. AWS is less expensive. Azure Premium Storage offers 30% higher IOPS than AWS for same price. EBS offers 30% less IOPS than Premium Storage for same price. We need robust durability. Azure Premium Storage has 3 replicas and is highly durable. EBS offers 2 replicas and lower durability. Do we have to change application code for our files? No, Azure Files supports SMB 3.0, which is widely used in Windows Server and also supported on Linux. EFS only supports NFS, which is mostly supported on Linux. Are storage services available in our region? Azure Files available in all Azure Regions. EFS is in preview and is available only in one region.

AWS Server encryption (GA) Azure Storage roadmap 11/28/2018 11:26 AM Capability Scenario Competitive Offering Azure Files (GA) Managed file server/Share on Azure AWS EFS in Preview Encryption at Rest Better enterprise security AWS Server encryption (GA) Cool Storage (Preview) Low cost option for data less frequently accessed Google Nearline (GA) AWS S3 Standard – IA (GA) Archive Storage (Preview) Very low cost offer for Archive scenarios AWS Glacier (GA) Speaker Notes: Azure Storage has a robust roadmap with constantly expanding capabilities. © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

11/28/2018 11:26 AM © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.