資訊管理 Information Management Ken Laudon, Management Information Systems, 13/e, 2014, Pearson

胡念祖 虎尾科技大學 資訊管理糸 drhu@nfu.edu.tw 093237816 Line: lazyhu Google Sheet:

個人簡歷 技術領域 專業資格 相關證照、Sun Certified Java Programmer Machine Learning, Big Data, Business Intelligence, Controller API programming 專業資格 SUN Certificated Java Instructor Microsoft Certified Trainer Microsoft Certified Professional 相關證照、Sun Certified Java Programmer IBM Certificated SOA Solution Designer IBM Cognos Administrator IBM Cognos Author IBM DB2 9 fundamentals Microsoft SQL Server 2008,2012 Implementation and Maintenance Microsoft SQL Server 2008,2012 Business Intelligence Microsoft Configuring Advanced Windows Server 2012 Services Oracle Database Administration PMC 精密機械研究發展中心

系統開發經驗 (1982-2004) 榮民製藥廠、金門電力公司人事薪資系統 農委會育苗管理系統 東元電機配料管理系統 華邦電子、晶元科技-系統開發 新竹市政府、公路局網頁系統開發 網格非線性最佳化系統開發

近年輔導成果 (2004-2017) SOA教育訓練(朝陽科大、屏東商業技術學院、台中科技大學) BI演講(全球人壽總部、台北科技大學) Microsoft BI教育訓練與導入建置(日東電工、義大醫院) IBM Cognos教育訓練與導入建置 台中港務局、興農農藥、恒耀工業、靜宜大學 醫療資訊分析(彰化基督教醫院、大林慈濟醫院) 商業智慧教育訓練(百榮電子) 熱變形預測模擬(PMC)

近期合作/研究成果 (2010-2018) 慈濟醫院(大林分院)－小兒科資料分析 基督教醫院(彰化總院)－健保資料庫分析 基督教醫院(鹿港分院)－行動中醫診療 台大醫院－用藥干擾因子分析 建大輪胎－產品研發改良 台塑勝高科技－晶圓刮痕自動辨識 台大醫院－腫瘤、鈣化自動辨識 台大醫院－健保資料庫彙整與分析 彰化秀傳－微創手術輔助 台塑－整廠製程品質預測 李長榮化工-廠製程品質預測

上機內容 Database Business Intelligence Sharepoint Python Data Mining

Part One: Organizations, Management, and the Networked Enterprise Chapter 1: Information Systems in Global Business Today Chapter 2: Global E-Business: How Businesses Use Information Systems Chapter 3: Information System, Organizations, and Strategy Chapter 4: Ethical and Social Issue in Information Systems

Part Two: Information Technology Infrastructure Chapter 5: IT Infrastructure and Emerging Technologies Chapter 6: Foundations of Business Intelligence: Databases and Information Management Chapter 7: Telecommunications, the Internet, and Wireless Technology Chapter 8: Securing Information Systems

Part Three: Key System Applications for the Digital Age Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications Chapter 10: E-Commerce: Digital Markets, Digital Goods Chapter 11: Managing Knowledge and Collaboration Chapter 12: Enhancing Decision Making

Part Four: Building and Managing Systems Chapter 13: Building Information Systems Chapter 14: Managing Projects Chapter 15: Managing Global Systems

Information Systems in Global Business Today Chapter 1 Information Systems in Global Business Today

Management Information Systems Chapter 1 Information Systems in Global Business Today LEARNING OBJECTIVES Understanding the effects of information systems on business and their relationship to globalization. Explain why information systems are so essential in business today. Define an information system and describe its management, organization, and technology components. Students may not know exactly what is meant by globalization or may have an incomplete understanding of the term. You might ask students what they think it means. Potential answers could include: reduction of economic and cultural advantages of developed countries, increased number of companies with operations in multiple countries worldwide, and increased reliance on imports and exports of goods (and jobs). Globalization will be discussed in later slides as well.

Management Information Systems Chapter 1 Information Systems in Global Business Today LEARNING OBJECTIVES (Continued) Define complementary assets and explain how they ensure that information systems provide genuine value to an organization. Describe the different academic disciplines used to study information systems and explain how each contributes to our understanding of them. Explain what is meant by a sociotechnical systems perspective. The sociotechnical systems perspective holds that optimal organizational performance is achieved by jointly optimizing the social and technical systems used in production. This helps to avoid the mistaken idea that information systems consist of computers or technology alone. You could ask students at this point whether they feel that information systems are nothing more than technology, and revisit the point later in the chapter when the topic is discussed in more detail.

Global E-Business: How Businesses Use Information Systems Chapter 2 Global E-Business: How Businesses Use Information Systems

Management Information Systems Chapter 2 Global E-Business: How Businesses Use Information Systems LEARNING OBJECTIVES Define and describe business processes and their relationship to information systems. Evaluate the role played by systems serving the various levels of management in a business and their relationship to each other. Explain how enterprise applications, collaboration and communication systems, and intranets improve organizational performance. This chapter is designed to provide students quick overview of the kinds of systems found in a typical corporation. Some of the concepts were introduced in Chapter 1. You could ask students to recall and describe the different levels of management in a business, intranets, and business processes using information from the previous chapter. Some are new – like enterprise wide systems.

Management Information Systems Chapter 2 Global E-Business: How Businesses Use Information Systems LEARNING OBJECTIVES (Continued) Explain the difference between e-business, e-commerce, and e-government. Assess the role of the information systems function in a business. Ask students what their impressions are of e-business, e-commerce, and e-government, and how they might be different.

Information Systems, Organizations, and Strategy Chapter 3 Information Systems, Organizations, and Strategy

Management Information Systems Chapter 3 Information Systems, Organizations, and Strategy LEARNING OBJECTIVES Identify and describe important features of organizations that managers need to know about in order to build and use information systems successfully. Demonstrate how Porter’s competitive forces model helps companies develop competitive strategies using information systems. Explain how the value chain and value web models help businesses identify opportunities for strategic information system applications. You could ask students to recall some concepts from the previous chapters that might help managers build and use information systems successfully. Answers could include what business processes the company performs, the size of the company, or the organization of the information systems function.

Management Information Systems Chapter 3 Information Systems, Organizations, and Strategy LEARNING OBJECTIVES (Continued) Demonstrate how information systems help businesses use synergies, core competencies, and network-based strategies to achieve competitive advantage. Assess the challenges posed by strategic information systems and management solutions. Recall the business objectives that allow firms to achieve competitive advantage, discussed in Chapter 1: operational excellence, new products, services and business models, customer and supplier intimacy, and improved decision making.

Ethical and Social Issues in Information Systems Chapter 4 Ethical and Social Issues in Information Systems

Assess how information systems have affected everyday life. Management Information Systems Chapter 4 Ethical and Social Issues in Information Systems LEARNING OBJECTIVES Identify the ethical, social, and political issues that are raised by information systems. Identify the principles for conduct that can be used to guide ethical decisions. Evaluate the impact of contemporary information systems and the Internet on the protection of individual privacy and intellectual property. Assess how information systems have affected everyday life. Ask students what their first impressions are after seeing these objectives. Can they point to examples of how information systems have affected everyday life? If not, explain that they will be surprised to learn that information systems affect almost every area of daily life. Can students explain how the Internet poses challenges to privacy and intellectual property? Ask them how Google, Facebook, and peer-to-peer networks are related to these issues.

IT Infrastructure and Emerging Technologies Chapter 5 IT Infrastructure and Emerging Technologies

Define IT infrastructure and describe its components. Management Information Systems Chapter 5 IT Infrastructure and Emerging Technologies LEARNING OBJECTIVES Define IT infrastructure and describe its components. Identify and describe the stages and technology drivers of IT infrastructure evolution. Assess contemporary computer hardware platform trends. Assess contemporary software platform trends. Evaluate the challenges of managing IT infrastructure and management solutions. Are students familiar with any of the trends in hardware or software platforms? Do they see iPhone for instance as a device, a computing platform, or a just a telephone? They might be familiar with developments like Facebook’s Application platform, where developers can design games and activities for use within Facebook itself. Also recall that cloud computing has been mentioned in earlier chapters, so students should be able to point to that as a contemporary hardware platform trend.

Chapter 6 Foundations of Business Intelligence: Databases and Information Management

Management Information Systems Chapter 6 Foundations of Business Intelligence: Databases and Information Management LEARNING OBJECTIVES Describe how the problems of managing data resources in a traditional file environment are solved by a database management system Describe the capabilities and value of a database management system Apply important database design principles Evaluate tools and technologies for accessing information from databases to improve business performance and decision making Assess the role of information policy, data administration, and data quality assurance in the management of firm’s data resources This chapter discusses the role of databases for managing a firm’s data and providing the foundation for business intelligence. Ask students to describe any databases they have encountered or used at work or in their personal use on the Web. (For example, Google and Amazon are database driven web sites, as are travel reservation web sites, MySpace, Facebook. And, of course, iTunes) Ask students why these sites are driven by databases – what is it about databases that makes the creation and use of these sites more efficient.

Telecommunications, the Internet, and Wireless Technology Chapter 7 Telecommunications, the Internet, and Wireless Technology

Identify the different types of networks. Management Information Systems Chapter 7 Telecommunications, the Internet, and Wireless Technology LEARNING OBJECTIVES Identify the principal components of telecommunications networks and key networking technologies. Identify the different types of networks. Describe how the Internet and Internet technology work and how they support communication and e-business. Describe the principal technologies and standards for wireless networking, communication, and Internet access. Describe radio frequency identification and wireless sensor networks and identify why these are valuable business technologies. This chapter discusses the principle technologies used in networking and the Internet. Ask students what the difference is between a network and the Internet. Why is networking so important to modern organizations?

Securing Information Systems Chapter 8 Securing Information Systems

Management Information Systems Chapter 8 Securing Information Systems LEARNING OBJECTIVES Explain why information systems are vulnerable to destruction, error, and abuse. Describe the business value of security and control. Describe the components of an organizational framework for security and control. Describe the tools and technologies used for safeguarding information resources. This chapter discusses the need for security to guard information systems and data as well as technologies used secure information systems. Ask students what types of threats can harm an information system.

Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

Management Information Systems Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications LEARNING OBJECTIVES Evaluate how enterprise systems help businesses achieve operational excellence. Describe how supply chain management systems coordinate planning, production, and logistics with suppliers. Explain how customers relationship management systems help firms achieve customer intimacy. Identify the challenges posed by enterprise applications. Describe how enterprise applications are used in platforms for new cross-functional services. This chapter looks at enterprise systems, which collect and integrate data from many different departments and systems throughout the business. Ask students to review what operational excellence is. What is customer intimacy and why does this help the business?

E-Commerce: Digital Markets, Digital Goods Chapter 10 E-Commerce: Digital Markets, Digital Goods

Management Information Systems Chapter 10 E-Commerce: Digital Markets, Digital Goods LEARNING OBJECTIVES Describe the unique features of e-commerce, digital markets, and digital goods. Describe the principal e-commerce business and revenue models. Explain how e-commerce has transformed marketing. Explain how e-commerce has affected business-to-business transactions. Describe the role of m-commerce in business and the most important m-commerce applications. Describe the issues that must be addressed when building an e-commerce presence.

Managing Knowledge and Collaboration Chapter 11 Managing Knowledge and Collaboration

Management Information Systems Chapter 11 Managing Knowledge LEARNING OBJECTIVES Assess the role of knowledge management and knowledge management programs in business. Describe the types of systems used for enterprise- wide knowledge management and demonstrate how they provide value for organizations. Describe the major types of knowledge work systems and assess how they provide value for firms. Evaluate the business benefits of using intelligent techniques for knowledge management. The purpose of this chapter is to discuss the business value of knowledge and describe how knowledge is created and managed in the firm. For most students, the idea of business being dependent on knowledge will be a new idea. At this point, show them your cell phone and ask them what kind of knowledge would be needed by an organization to make devices like this? You might ask students to come up with definitions of knowledge and to distinguish knowledge from data, information, and wisdom. Give examples of types of organizations (hospital, law firm, car dealership, diner, school, etc.) and ask students to come up with specific examples of knowledge that would be important to that organization.

Enhancing Decision Making Chapter 12 Enhancing Decision Making

Management Information Systems Chapter 12 Enhancing Decision Making LEARNING OBJECTIVES Describe the different types of decisions and how the decision-making process works. Explain how information systems support the activities of managers and management decision making. Explain how business intelligence and business analytics support decision making. Explain how different decision-making constituencies in an organization use business intelligence. Describe the role of information systems in helping people working in a group make decisions more efficiently. This chapter focuses on the information systems that support decision-making in a firm and discusses the value of improved decision-making in an organization. Ask the students to describe different types of decisions and whether some types of decisions are less valuable than others. What types of decisions, in a work framework, have students encountered in their own employment situations? Ask students to reveal what decisions they made on their last job.

Building Information Systems Chapter 13 Building Information Systems

Management Information Systems Chapter 13 Building Information Systems LEARNING OBJECTIVES Demonstrate how building new systems produces organizational change. Identify and describe the core activities in the systems development process. Describe the principal methodologies for modeling and designing systems. Compare alternative methodologies for building information systems. Identify and describe new approaches for system building in the digital firm era. This chapter discusses the types of organizational changes that are implemented by new information systems, the activities involved in systems development, and the various methodologies used to build information systems. Ask students to give their first impressions on how a new information system could produce organizational change. Give an example of a type of business and a new system, for example, a business that introduces an automated call-answering system to direct sales and technical inquiries to the right department. Ask students to discuss what types of organizational change this might bring.

Chapter 14 Managing Projects

Management Information Systems Chapter 14: Managing Projects LEARNING OBJECTIVES Identify and describe the objectives of project management and why it is so essential in developing information systems. Compare methods for selecting and evaluating information systems projects and methods for aligning them with the firm’s business goals. Describe how firms can assess the business value of information systems projects. Analyze the principal risk factors in information systems projects. Select appropriate strategies for managing project risk and system implementation. This chapter discusses the role and importance of managing projects. Have students describe why project management is important to information systems projects.

Managing Global Systems Chapter 15 Managing Global Systems

Management Information Systems Chapter 15 Managing Global Systems LEARNING OBJECTIVES Identify the major factors driving the internationalization of business. Compare strategies for developing global businesses. Demonstrate how information systems can support different global business strategies. Identify the challenges posed by global information systems and management solutions. Evaluate the issues and technical alternatives to be considered when developing international information systems. This chapter discusses the use and influence of information technology in developing a global business strategy. You could ask students to give an example of a global company and describe what it is that makes that company global. What are the advantages that a global firm has over an equivalent national firm?

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