MS Walk: The Villages 2018 March 24, 2018 Registration: 8 AM, Walk 9-11, Please Pre-register Preparation Discussion November 11, 2017

MS Walk: The Villages 2018 Background Previous MS Fundraising Events Other Non-Profit Fundraising Key Items (Why Individuals Donate) Awareness Relationships Belief In The Mission Being Asked

MS Walk: The Villages 2018 Awareness Relationships The Villages / Community Wide Messaging Individual Messaging (Awareness Through Relationships) Relationships Fundraising depends on established relationships Relationships are best developed and maintained over time – more then single point contact

MS Walk: The Villages 2018 Belief In The Mission Being Asked Communicate Our Mission – Written and Verbal Individual Messaging (Through Both Awareness and Relationships) Being Asked Studies show that up to 3 requests are required Make good use of the available online tools

MS Walk: The Villages 2018 Online Tools MSVP Website: www.mssupportgroup.org MS Walk Website – link in MSVP website http://main.nationalmssociety.org/site/TR?team_id=536450&fr_id=29631&pg=team Easy to use tools: E-Mail Lists, Templates, Block E-Mail Support, Personal Page, Facebook, Twitter & Instagram Interfaces, Donation Tracking, etc. Please Take A Look & Sign-up

MS Walk: The Villages 2018 Process Create Your Own Page (Your Message) Build your E-Mail List Create E-Mails Using Modified Templates Prepare Your Social Media Messages Start Communicating The Walk Committee Is Available To Help More To Follow In January