Developing the Sampling Plan

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Presentation transcript:

Developing the Sampling Plan Chapter 9

The Sampling Process

Step 1: Defining the Target Population Census v. Sample Population Parameters v. Statistics Parameters Statistics Sampling error

Step 2: Identifying the Sampling Frame Examples:

Step 3: Selecting a Sampling Procedure Nonprobability Convenience sample Judgment sample Snowball sample Quota sample

Step 3: Selecting a Sampling Procedure Probability Simple random sample Systematic sample Sampling interval Stratified sample Examples Cluster sample Area sample

Step 4: Determining How Big of a Sample Basic considerations Amount of diversity Precision Confidence What does this mean?

Step 4: Determining How Big of a Sample Equations:

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