Schwartz Value Endorsement Procedure Participants from a nationally representative data set (Study 1; N=1,341) completed the Portrait Values Questionnaire.

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Schwartz Value Endorsement Procedure Participants from a nationally representative data set (Study 1; N=1,341) completed the Portrait Values Questionnaire in which they read 21 descriptions about a person and rated “how much do you like this person” and the Moral Foundations Sacredness Scale in which they rated how much money they would have to be paid to do three actions violating each of 5 moral concern domains. Participants also completed measures of political ideology and whether or not they voted in the previous election. Online participants in 2008 (Study 2; N=12602) and 2012 (Studies 3 and 4, N=39506) were asked to either complete the Schwartz Values Survey or the Moral Foundation Questionnaire, which rate their endorsement of 5 moral concerns (from “not at all relevant” to “always relevant” and “strongly disagree” to “strongly agree”). Five items reflected each foundation, such as this example of Harm: “Whether or not someone did something cruel.” Participants also completed measures of political ideology as well as whether and for whom they intended to vote in the upcoming election. Ideology-Specific Patterns of Moral Indifference Predict Intentions Not to Vote Kate M. Johnson a, Ravi Iyer a, Sean P. Wojcik b, Stephen Vaisey c, Andrew Miles c, Veronica Chu a, & Jesse Graham a a University of Southern California, b University of California, Irvine, c Duke University Questions 1. Does indifference towards moral concerns predict intentions to not vote? 2. Can a mismatch between individuals’ moral foundation concerns and those of their political party explain voting intentions? Conclusions As hypothesized, self-reported past non-voting behavior and future intentions not to vote were predicted by low endorsement of moral concerns and values, which was not the case for non-moral values. Additionally, explicit intentions to not vote in the future was specifically associated with low endorsement of concerns typically associated with one’s political group; Care and Fairness concerns for liberals and Loyalty, Authority, and Sanctity concerns for conservatives and Tea Party members from the FreedomWorks group. Answers 1. Yes: Those who score lower on measures of moral concern are more likely to have not voted in the past and to intend to note vote in the future. 2. Yes: conservatives who scored low on binding concerns and liberals who scored low on individualizing concerns were significantly less likely to intend to vote in future elections. Moral Foundation Endorsement Background  Feeling like the act of voting is tied to one’s core moral beliefs is correlated with higher intentions to vote in the future (Morgan, Skitka, & Wisneski, 2010), and Concerns over family values led to the rise of the Right during the last few decades of the 20th century (Gross, Medvetz, & Russell, 2011), and moral concerns continue to predict political outcomes today.  Both politics and morality concerns bind individuals together into tightly knit communities (Graham & Haidt, 2010; Vaisey, 2007), and feeling connected to one’s community influences one’s decision to vote. Given the robust tendency for political liberals to primarily endorse moral concerns of Harm and Fairness, and conservatives’ stronger endorsement of binding moral concerns of Authority, Loyalty, and Sanctity, it is possible that a mismatch between political group concerns and one’s own moral motivations could also affect voting intentions. References Morgan, G. S., Skitka, L. J., &Wisneski, D. C. (2010). Moral and religious convictions and intentions to vote in the 2008 presidential election. Analyses of Social Issues and Public Policy, 10(1), 07–320. Gross, N., Medvetz, T., & Russell, R. (2011). The contemporary American conservative movement. Annual Review of Sociology, 37, 325–354. Graham, J., & Haidt, J. (2010). Beyond beliefs: Religions bind individuals into moral communities. Personality and Social Psychology Review, 14, 140–150. Vaisey, S. (2007). The search for belonging in 50 urban communes. American Sociological Review, 72, 851–873. Results  Data from the nationally representative data set and online participants were congruent with our hypotheses: individuals with low overall moral concern were less likely to report having voting in past elections and more likely to report intentions to not vote in the future.  Importantly, low moral concerns across all domains was not necessary to affect political participation. Participants were also less likely to intend to vote in future elections specifically when they experienced a mismatch between their individual moral foundation endorsements and their self-identified political group’s moral beliefs. Moral Foundation Endorsement Value Endorsement For additional information/follow up studies,