1Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Info-Tech Research Group, Inc. Is a global leader in providing IT research and advice. Info-Tech’s products and services combine actionable insight and relevant advice with ready-to-use tools and templates that cover the full spectrum of IT concerns. © Info-Tech Research Group Inc. Vendor Landscape: Enterprise Mobility Management Mobile device management has grown up. Get a grip on devices, applications, and content with the right enterprise mobility management suite. Info-Tech's products and services combine actionable insight and relevant advice with ready-to-use tools and templates that cover the full spectrum of IT concerns.© Info-Tech Research Group

2Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management EMM offers a complex suite of features. Select a vendor that simplifies management and enhances mobile functionality in your organization. Introduction Enterprises seeking to select a solution for Enterprise Mobility Management (EMM). Their EMM use case may include: Enhancing security and manageability for devices, applications, and content. Implementing key technology as part of an enterprise mobility strategy. Enhancing the functionality of mobility in the organization, regardless of ownership model; bring your own device (BYOD), corporately owned business only (COBO), and corporately owned personally enabled (COPE) models can all benefit from parts of an EMM suite. This Research Is Designed For:This Research Will Help You: Understand what’s new in the EMM market. Evaluate EMM vendors and products for your enterprise needs. Determine which products are most appropriate for particular use cases and scenarios.

3Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Book a Guided Implementation Today: Info-Tech is just a phone call away and can assist you with your evaluation. Our expert Analysts can guide you to successful technology selection. Here are the suggested Guided Implementation points for the EMM Vendor Landscape: Guided Implementation points in the EMM Vendor Landscape Section 1: Shortlist Assistance and Requirements Get off to a productive start: Discuss the market space and how vendors are evaluated. Decide on which deployment option suits you best and narrow down the options based on customized requirements. Section 2: RFP and Budget Review Interpreting and acting on RFP results: Review vendors’ RFPs and ensure the solution is meeting your needs. Discuss average pricing of solutions and what can fit into your budget. Section 3: Negotiation and Contract Review Purchase optimization: Review contracts and discuss best practices in negotiation tactics to get the best price for your solution. This symbol signifies when you’ve reached a Guided Implementation point in your project. To enroll, send an to or call and ask for the Guided Implementation

4Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Market overview BlackBerry made smartphones into powerful tools for businesses, and pioneered the importance of central management of those devices. Later, consumer-focused smartphones and tablets also became powerful business tools, but lacked central management. Early MDM arose to add management capabilities across all mobile devices and platforms. Trends like BYOD emphasized the need for mobility management by increasing the variety and complexity of mobile devices. But do users really want their own devices controlled by IT? It has become clear that MDM is not enough. No matter who owns the device, it contains a mix of personal and corporate applications, documents, and other data. MDM vendors have evolved. They no longer only manage the devices, but the company applications that run on those devices, and the content within those applications. Enter the all-encompassing set of tools known as Enterprise Mobility Management (EMM). EMM brings more options than ever. IT leaders will have to decide which aspects of EMM will fit the organization best. The ultimate goal of many mobile strategies is to enable access to corporate resources from any device and any location. EMM is positioned as a platform-neutral tool to help achieve that goal. To even better position themselves as the best route to device agnosticism, many EMM vendors are expanding beyond mobility. Starting with support for desktop operating systems—primarily OSX and Windows 8— EMM will increasingly be able to handle any device thrown at it, no matter what platform it runs on or who owns it. Trends like wearable devices and the Internet of Things will further increase the number of devices and platforms requiring enterprise-grade management. Expect to see EMM vendors racing to innovate and find their place in a world overflowing with devices, applications, and data. How it got here Where it’s going As the market evolves, capabilities that were once cutting edge become default and new functionality becomes differentiating. Basic MDM has become a Table Stakes capability and should no longer be used to differentiate solutions. Instead focus on advanced application management, content management, and the separation of work from personal to get the best fit for your requirements.

5Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management EMM vendor selection / knock-out criteria: market share, mind share, and broad capabilities AirWatch by VMware. A well-known vendor that continues to offer a comprehensive feature set. BlackBerry. Increasing cross-platform functionality has made BES a viable EMM suite. Citrix. XenMobile is an innovative product with increasing integration with Citrix’s other products. Good. Rounding out its product suite has helped Good position itself to provide general-purpose EMM. IBM. Fiberlink has long been a top EMM contender, and has thrived after its acquisition by IBM. Microsoft. Rapidly improving EMM functionality has kept Microsoft’s Intune in the Landscape. MobileIron. A recognizable vendor with premium features, MobileIron has held its ground against larger vendors. SAP. A relatively long history in MDM has allowed SAP to make the transition to full-featured EMM. Sophos. After mastering MDM basics, Sophos has expanded its feature set quality for inclusion as a top EMM vendor. SOTI. A true trend setter, SOTI stands out with functionality that is unique among EMM vendors. Symantec. A basic set of EMM features is enhanced by Symantec’s security strengths. Included in this Vendor Landscape: Device management is no longer enough. The vendors included in this Vendor Landscape go beyond MDM to offer a key technology piece in a comprehensive mobility strategy. Most organizations require an integrated suite of products that offer broad functionality, rather than single-purpose tools. The vendors listed here met these criteria. For this Vendor Landscape, Info-Tech focused on those vendors that offer broad capabilities across major mobile platforms and that have a strong market presence and/or reputational presence among mid and large sized enterprises.

6Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Criteria Weighting EMM criteria & weighting factors Vendor is focused on mid-large segment, and focused on the EMM market. Strategy Vendor offers global coverage and is able to sell and provide post-sales support. Reach Vendor is profitable, knowledgeable, and will be around for the long term. Viability Vendor channel strategy is appropriate and the channels themselves are strong. Channel Implementing and operating the solution is affordable given the technology. Affordability Multiple deployment options and extensive integration capabilities are available. Architecture The end-user and administrative interfaces are intuitive and offer streamlined workflow. Usability The solution provides advanced features and functionality. Features Usability Architecture Affordability Product Vendor ViabilityStrategy ChannelReach Product Evaluation Criteria Vendor Evaluation Criteria

7Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Table Stakes represent the minimum standard; without these, a product doesn’t even get reviewed If Table Stakes are all you need from your EMM solution, the only true differentiator for the organization is price. Otherwise, dig deeper to find the best price to value for your needs. The products assessed in this Vendor Landscape TM meet, at the very least, the requirements outlined as Table Stakes. Many of the vendors go above and beyond the outlined Table Stakes, some even do so in multiple categories. This section aims to highlight the products’ capabilities in excess of the criteria listed here. The Table StakesWhat does this mean? Administer policies and configuration by directory-defined group. Dashboards, reporting. Group, Policy, & Inventory Mgmt. MDM level control over device features. Browser control and web filtering. Hardware & Browser Mgmt. Restrict access, features, or attachments. Integration with policy compliance. Management App portal, visibility into installed apps, pushing required apps, and volume purchasing. App Distribution Locate managed devices to display on a map to admins or users. Location Services Apply / enforce security policies, remote wipe, jailbreak detection, encryption, and compliance. Security What it is: Feature

8Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Advanced Features are the capabilities that allow for granular market differentiation Info-Tech scored each vendor’s features offering as a summation of its individual scores across the listed advanced features. Vendors were given one point for each feature the product inherently provided. Some categories were scored on a more granular scale with vendors receiving half points. Document portal for viewing corporate documents. Vendor apps or partnerships for securely editing documents. Document Mgmt. Reporting and alerting on usage and roaming. Application-level data usage. Split billing for voice and/or data. Expense Mgmt. Separating work from personal via containers, ecosystems of connected apps, and/or separated profiles. Containers and Separation Developing or enhancing apps (SDK, app wrapping). Partnerships with key third-party app developers. App Mgmt. & Development Diagnostics and alerts to automate help desk. Self-service portals. Real-time support features, such as remote viewing and control. Help Desk & Automation Support mobile platforms other than iOS and Android. OSX and Windows 8.1 management. Day-one support of new platforms and updates. Platform Breadth What we looked for: Feature Advanced FeaturesScoring Methodology For an explanation of how Advanced Features are determined, see Information Presentation – Feature Ranks (Stoplights) in the Appendix.Information Presentation – Feature Ranks (Stoplights)

9Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Arrange a call now: or call and ask for the Guided Implementation Shortlist Assistance & Requirements Prior to the Guided Implementation During the Guided Implementation Value & Outcome 1.Have reasoning as to why a new solution is being discussed. 2.Compile list of incompetencies and gaps. An Info-Tech Consulting Analyst will discuss with you: Reviewing the market and understanding the rationale behind the evaluation. Deciding on a deployment method. Feature analysis. At the conclusion of the Guided Implementation call, you will have: An understanding of the market situation. A narrowed list of vendors with the customized evaluation tool. An RFP template to distribute to vendors.

10Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Arrange a call now: or call and ask for the Guided Implementation RFP & Budget Review Prior to the Guided Implementation During the Guided Implementation Value & Outcome 1.Collect RFPs from vendors based on the template provided. An Info-Tech Consulting Analyst will discuss with you: Reviewing price benchmarking. Reviewing returned RFPs. At the conclusion of the Guided Implementation call, you will have: Narrow list of vendors. Clear understanding of the capabilities of the solutions on the shortlist. A demo script to use during presentations with the final list of vendors.

11Info-Tech Research Group Vendor Landscape: Enterprise Mobility Management Arrange a call now: or call and ask for the Guided Implementation Contract Review and Negotiation Tactics Prior to the Guided Implementation During the Guided Implementation Value & Outcome 1.Bring final contracts received from vendors on shortlist. An Info-Tech Consulting Analyst will discuss with you: Reviewing your contracts to ensure they are fair and in line with industry standards. The best negotiation tactics to get the best value for your purchase. At the conclusion of the Guided Implementation call, you will have: Tactics on how to get a better price on your solution. Confidence in the solution you are purchasing.

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