Product Training Presentation

Overview Market Situation Shower market is growing in volume and size Ceramic popularity increasing in all regions, resulting in MAAX and MAAX’s customers losing market share to the profit of ceramic distributors Acrylic shower sales have been impacted by ceramic popularity Multiple trades required to build a tiled shower with a base can lead to long and complex disputes when leakages and other problems occur U tile Program Objectives Perfect simulation of tile for customers Style and cost effective solution vs. tiled & “white” walls A system that can be sold and completely installed by plumbers Ease of doing business at all steps from purchasing to installation

U tile Overview Video You need to be connected to internet and in slideshow mode to view the video You need to be connected to internet and in slideshow mode to view the video

Builders & Plumbers Ease: – 1-piece solid panels: fully install in less than a day – Direct-to-stud installation: no wall preparation required – No cutting, improve cleanliness of job site – Requires common tools for installation Peace of mind: – No water infiltration: no service calls – One trade required to install the complete shower: less risk of damage – Cleans quickly and easily – 10-year warranty Style: – Realistic textures and patterns – Variety of colors that fit all decor Product Features & Benefits Two series: –Designer Series (exclusive to wholesale & boutique) –Classic Series Showroom Channel Style: – Realistic textures and patterns – Tile style without the hassle – Variety of colors that fit all decor Ease: – Easy to install – 3x quicker – Mistake proof – No mess Peace of mind: – No water infiltration – Cleans quickly and easily – No grout to scrub or repair – 10 years warranty 3 Main Benefits: Style, Ease, Peace of Mind

Style Rich colors and beautiful patterns to choose from Realistic stone- and tile-like textures Suits various styles and matches any décor ClassicTransitionalModern

Installs in Less Than a Day Ulok system is designed to perfectly align walls, slip them together and lock them into place. Quicker installation than ceramic tiles –Solid, one-piece wall panels –Direct-to-stud installation Simple assembly with Ulok System –Mistake-resistant (difficult to make a mistake) –Universal side walls, no left no right –Allows perfect alignment Grout-free –Can be installed in one visit –No mortar, grout or mess Ease

Peace of Mind Installation by one trade Solid & sturdy walls – Multiple layer engineered polymer construction for superior rigidity and solid feeling, high quality, solid sound – Impact resistance superior to tile – Compliant with MAAX front install grab bars, can resist over 300lbs load Reduced risk of leaks –One-piece panels –Install base and wall by one trade. Durable & repairable superior finish – Resists to fading (UV) – Repairable Cleans quickly and easily – No grout to scrub, repair or maintain – Resist to stains and chemical products 10-year warranty –Shelf has a 2-year warranty

SizeBW 48BW 60SW 32SW 36TS 6030 LIST PRICES Code ORGANIK (312) $ 737$878$439$494$1315 MARBLE (307) $ 784$ 934$467$525$1400 FACTORY$ 784$ 934N/A$525N/A EROSION (306) $ 784$ 934$467$525N/A WALLPAPER$ 871$1038N/A$583N/A SMOOTH (311) $ 737$878N/A$494N/A Designer Series Overview Clay (505)Permafrost (504) Loam (507) Carrara (508) Vapor (516) Factory Sleek (305)Factory Rough (304) Smoke (517) Charcoal (515)Pebble grey (514)Taupe (512)Bora white (513) Funky Wallpaper (308)Hexa Wallpaper (309)Squares Wallpaper (310) Vertigo (518)Shades (519)Waterfall (520)Interlink (521) Thunder Grey (019)Ash Grey (501)White (523) Build the product code: Back wall 60” Smooth White 523 = Pattern: Color: Pattern: Color: Hexa Wallpaper (309)

Other Components B3 Bases Squares or Round 48’’ x 32’’or 36’’ B3 Bases Squares or Round 60’’ x 32’’or 36’’ Rubix or Exhibit IFS Bathtubs 60’’ x 30’’ Mandatory Bases & Bathtubs for U tile Walls Recommended Doors for U tile Walls New!

U tile High Value Attributes Optional grab bars that can hold up to 300 lbs any where on the wall – Sturdy Construction ALL SHOWERS & TUB SHOWERS ARE FULLY CERTIFIED & EVEN MORE ! Corner Glass Shelf included for storage – No additional expensive cost High quality surface that will last through time. No fading, staining or discoloration. Direct-to-stud installation – Installs in less than a day Stores & ships upright

Commercial Tools Overview Digital Media Literature Videos (2 minutes) Online Configurator Tool U tile Microsite & Pros Corner Product pages on Detailed Installation Video Digital Price List Product Catalog Consumer Brochure (14 minutes) U tile Promotional Video (No Prices) EPF Files Training Presentation POP Kit

Q & AQ & A Thank “U”!