GLOBALIZATION AND SOCIAL ASPECTS OF SOCIETY The impact of television The impact of television Nationalized broadcasters Nationalized broadcasters

THE IMPACT OF TELEVISION Stats Canada reported the following statistics for 2003 Stats Canada reported the following statistics for Hours spent by Canadian teens aged watching television each week 15 Hours spent by Canadian teens aged watching television each week 15 Canadian homes with one television set 99% Canadian homes with one television set 99% With two or more 59% With two or more 59% With at least three 34% With at least three 34% With cable 76% With cable 76%

THE IMPACT OF TELEVISION The most obvious power is the ability to capture our attention The most obvious power is the ability to capture our attention According to some psychologists, television removes the viewer’s consciousness from the immediate social and physical environment, often for extended periods of time According to some psychologists, television removes the viewer’s consciousness from the immediate social and physical environment, often for extended periods of time In 1964 Canadian Marshall McLuhan coined the term “the global village” In 1964 Canadian Marshall McLuhan coined the term “the global village” He maintained that virtually everyone in the world would become connected through television He maintained that virtually everyone in the world would become connected through television

THE IMPACT OF TELEVISION Today about 1 billion television sets are in homes around the world Today about 1 billion television sets are in homes around the world Since the 80s, Asia and the Arab world have dramatically increased their television access Since the 80s, Asia and the Arab world have dramatically increased their television access The Canadian top shows are dominated by foreign imports

THE IMPACT OF TELEVISION The monopoly is as old as the medium, ever since Arthur Nielsen translated the measurement system that he devised for radio in 1942 to television. The company has been largely impervious to challenge; one notable attempt went under in The monopoly is as old as the medium, ever since Arthur Nielsen translated the measurement system that he devised for radio in 1942 to television. The company has been largely impervious to challenge; one notable attempt went under in 1999.

THE IMPACT OF TELEVISION popular-tv-shows-canada/ popular-tv-shows-canada/ 1. Sunday Night Football: Pittsburgh at Denver, NBC, million. 2. NFL Football: Dallas at N.Y. Giants, NBC, million. 3. "Sunday Night NFL Pre-Kick," NBC, million. 4. "Wednesday Night NFL Pre-Kick," NBC, million. 5. "Football Night in America," NBC, million. 6. "60 Minutes," CBS, million. 7. "NFL Opening Kick-Off Show," NBC, million. 8. "America's Got Talent" (Tuesday), NBC, 8.93 million. 9. "NCIS," CBS, 7.94 million. 10. "America's Got Talent" (Thursday), NBC, 7.88 million.

NATIONALIZED AIRWAVES Many nations have national broadcasters in order to help maintain the culture of their country Many nations have national broadcasters in order to help maintain the culture of their country In many cases this is a direct effort to avoid an overload of American programming and values In many cases this is a direct effort to avoid an overload of American programming and values The data show that Canadian private conventional networks are stepping in to occupy the territory CBC is abandoning. Total hours of Canadian content during prime time across all convention networks increased to 57.5 hours in 2010, up from 49 hours in The data show that Canadian private conventional networks are stepping in to occupy the territory CBC is abandoning. Total hours of Canadian content during prime time across all convention networks increased to 57.5 hours in 2010, up from 49 hours in 2009.

CANCON ON CBC-TV VANCOUVER EQUALS HISTORIC LOW

CANCON RULES Canadian law currently features both foreign ownership restrictions and content requirements. Canadian law currently features both foreign ownership restrictions and content requirements. The foreign ownership rules generally limit licensees to 20 per cent foreign ownership (up to 33 per cent for a holding company). This covers all types of broadcasters including television, radio, and broadcast distributors. The foreign ownership rules generally limit licensees to 20 per cent foreign ownership (up to 33 per cent for a holding company). This covers all types of broadcasters including television, radio, and broadcast distributors. The Canadian content requirements apply to television, radio, and specialty television stations. Television stations must carry a certain percentage of Canadian content, with additional requirements for “priority programming” that includes Canadian dramas, documentaries, music, and variety shows. At least 35 per cent of music played on radio stations must be Canadian in order to meet Cancon requirements. The Canadian content requirements apply to television, radio, and specialty television stations. Television stations must carry a certain percentage of Canadian content, with additional requirements for “priority programming” that includes Canadian dramas, documentaries, music, and variety shows. At least 35 per cent of music played on radio stations must be Canadian in order to meet Cancon requirements.