20/08/01© NGO FUTURES 20011 Surveys of Public Opinion What deters your giving? 45% not confident donations are used well Do you think charities need more.

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Presentation transcript:

20/08/01© NGO FUTURES Surveys of Public Opinion What deters your giving? 45% not confident donations are used well Do you think charities need more mandatory regulations? 74% of the public said “Yes” Do you think the money gets to beneficiaries? 56% of donors said “No” Do you think there are serious violations of ethics in the NGO community? 42% of NGO executives said “Yes”

20/08/01© NGO FUTURES More Opinions  28% said charities were very trustworthy  57% said they were somewhat trustworthy 64% said it is imperative to know how the money will be used or see tangible results 28% said they decide how much to give based on a percentage of annual income

20/08/01© NGO FUTURES Giving Falls as Disposable Income Rises Giving is stuck at 3% of income in USA

11/22/02© NGO FUTURES Why Are Organizations Not Raising More Money? 1.Unproven Results to Participants 2.Questions of Trust and Reliability 3.Weak Value to Donors 4.Lack of Total Organizational Fundraising Conclusions from a Study for the Sasakawa Peace Foundation

20/08/01© NGO FUTURES 20015

20/08/01© NGO FUTURES CHARITY

20/08/01© NGO FUTURES Trustworthiness of NGOs Whether they are donors, participants or officials, expectations of key constituents include: 1.An important need 2.Program effectiveness and, lasting impact 3.Operational efficiency and good use of funds 4.Transparency and good behavior 5.Meaningful participation and feedback

What is missing in NGOs? If hospitals and universities and private schools are more trusted, why? Is it…. Universal standards? Internal controls? External accreditation? Rigorous enforcement? Professional associations? More government control? 20/08/01© NGO FUTURES 20018

11/22/02© NGO FUTURES Needed Now 1.Measured program effectiveness for results 2.Timely and accurate communications to donors 3.Clear value to donors 4.Common standards for enforcement 5.Concerted attack on abusers 6.Work to grow the sector 7.Clear and strong regulations and enforcement 8.More partnerships to raise the bar 9.Independent Chief Trust Officer

Chief trust officer “The chief risk officer (CRO) is the corporate executive tasked with assessing and mitigating significant competitive, regulatory and technological risks across the enterprise.” What about a Chief Trust Officer to assure an organization takes all possible steps to be trustworthy? 20/08/01© NGO FUTURES