THE EFFECT OF BUSINESS STRATEGY AND EXTERNAL ENVIRONMENT ON MANAGEMENT CONTROL SYSTEMS
Management Control Systems (MCS)
Business Strategy Cost leadership and differentiation strategies Differentiation strategy is associated with a less bureaucratic MCS (results, informal, flexible and interpersonal controls) while a cost leadership strategy is associated with a more bureaucratic MCS (action, formal, tight and impersonal controls).
External Environment Perceived Environmental Uncertainty Intensity of manpower and price competition Changes in new services, economic and technology, legal, political and scientific discoveries Predictability of competitors and customers
Summary Cost leadership strategy is positively associated with a more bureaucratic MCS while a differentiation strategy is associated with a less bureaucratic MCS. Perceived environmental uncertainty (PEU) will be positively associated with a more bureaucratic form of MCS and negatively associated with a less bureaucratic MCS. Thus, an emphasis of non-financial information in the less bureaucratic form of MCS can be less effective when environment is perceived to be unpredictable.
Thank You Presented By, Kavicitra Shanmugam A143406