MHM MEDICAL, LIFE SCIENCE & LAB DEVELOPING OPPORTUNITIES WITH MHM’S RFQ GENERATOR SERVICE.

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Presentation transcript:

MHM MEDICAL, LIFE SCIENCE & LAB DEVELOPING OPPORTUNITIES WITH MHM’S RFQ GENERATOR SERVICE

MHM MEDICAL, LIFE SCIENCE & LAB DEVELOP MARKET SECTORS AND REGIONS WITH: 1.OFF-THE-SHELF INFORMATION – USING EXISTING 2014 AND PREVIOUS MHM RESEARCH AS A BASE 2.CUSTOM RFQ GENERATOR

MHM MEDICAL, LIFE SCIENCE & LAB 2. CUSTOM RFQ GENERATOR PROJECT - ‘RFQ GENERATOR’ AWARENESS AND LEADS GENERATION PROGRAMME

MHM MEDICAL, LIFE SCIENCE & LAB MHMS PROPOSAL WILL DETAIL HOW IT WILL ENABLE GREATER LEADS GENERATION VIA PROVISION OF: + LEADS GENERATION PROGRAMME BUILDING ON 2014 & PREVIOUS OUTPUT + CAMPAIGN OUTPUT DEFINED + INITIAL DEFINITION OF STRATEGY + INCREASED AWARENESS - PR TO GET BETTER KNOWN + HELPING SENSE WHAT THE OEM REQUIRES – REFINING STRATEGY + SURVEY KEY TARGETS + GENERATE SALES LEADS + GENERATE SALES/VISITS OPPORTUNITIES ‘RFQ GENERATOR’ LEADS GENERATION PROGRAMME

MHM MEDICAL, LIFE SCIENCE & LAB SUPPLY OPPORTUNITIES IN MEDICAL, LIFE SCIENCES & LABORATORY EQUIPMENT

MHM MEDICAL, LIFE SCIENCE & LAB CONTENTS : MEDICAL, LIFE SCIENCE & LABORATORY EMS BUSINESS DEVELOPMENT PROSPECTS 2015

MHM MEDICAL, LIFE SCIENCE & LAB DEFINE CAMPAIGN OUTPUT

MHM MEDICAL, LIFE SCIENCE & LAB CAMPAIGN OUTPUT DEFINITION – AT THE OUTSET MHM’S WORK WILL DEFINE THE REQUIRED OUTPUT  CUSTOMER PROFILE DEFINED /KEY TRENDS  SALES VISITS - To which Sectors/Regions  RFQ/RFIs, AWARENESS – plan Internet Marketing campaign

MHM MEDICAL, LIFE SCIENCE & LAB RFQ GENERATOR STEPS

MHM MEDICAL, LIFE SCIENCE & LAB REFINE STRATEGY

MHM MEDICAL, LIFE SCIENCE & LAB RFQ GENERATOR STEPS

MHM MEDICAL, LIFE SCIENCE & LAB OFFER WHAT THE OEM REQUIRES – REFINE STRATEGY MHM HELPS FORM INITIAL CUSTOMER CENTRIC STRATEGY DEFINITION  MARKETS - which sectors/regions  SERVICES  COMPETITIVE ADVANTAGE - what makes best  SYNERGY - 2+2=5  GROWTH VECTOR – direction of growth

MHM MEDICAL, LIFE SCIENCE & LAB MEDICAL, LIFE SCIENCE & LABORATORY EMS BUSINESS DEVELOPMENT PROSPECTS 2015 TREATMENT ANAESTHESIA RADIATION IMPLANTS INFORMATION + VENTILATION DENTAL DOSING SOFTWARE PORTABLE LAB ACCESSORIES IMAGING ULTRASOUND X-RAY & CT MRI NUCLEAR/PET

MHM MEDICAL, LIFE SCIENCE & LAB COMPETITIVE ADVANTAGE - ELECTRONICS MARKETING, DESIGN & MANUFACTURE

MHM MEDICAL, LIFE SCIENCE & LAB SYNERGY  SERVICE RANGE  GEOGRAPHY/NETWORK  SYNERGY … JOINT EFFECTS … ONE OF BUSINESS’ MOST IMPORTANT CONCEPTS … = 5 YIN YANG = 5 LENNON & McCARTNEY

MHM MEDICAL, LIFE SCIENCE & LAB GROWTH VECTOR COMPONENTS

MHM MEDICAL, LIFE SCIENCE & LAB INCREASE AWARENESS ADD SALES LEADS - GET BETTER KNOWN

MHM MEDICAL, LIFE SCIENCE & LAB RFQ GENERATOR STEPS

MHM MEDICAL, LIFE SCIENCE & LAB INCREASE AWARENESS – GET BETTER KNOWN WITH MHM  LIST RESEARCH - CONTACT D’BASE IN EXCEL,TOP 60 LOCATIONS  DESIGN/SEND PR

MHM MEDICAL, LIFE SCIENCE & LAB INCREASE ENQUIRY LEVEL

MHM MEDICAL, LIFE SCIENCE & LAB OPTION : MHM TALKS AT CLIENT ARRANGED ‘OPEN DAY’ - INCLUDES SLIDE PRESENTATION AND TRAVEL TIME (ONLY AVAILABLE IN CONJUNCTION WITH OTHER ITEMS) - EXPENSES IN ADDITION - NEED BIG DRAW

MHM MEDICAL, LIFE SCIENCE & LAB SENSE WHAT THE OEM REQUIRES

MHM MEDICAL, LIFE SCIENCE & LAB RFQ GENERATOR STEPS

MHM MEDICAL, LIFE SCIENCE & LAB SENSE WHAT THE OEM REQUIRES – REFINE STRATEGY WITH CUSTOMER FEEDBACK SURVEY  DESIGN QUESTIONNAIRE/PRIORITISE TARGETS  OEM INTERVIEWS AND WRITE-UP  30+ INTERVIEW TARGETS DRIVEN BY INTERNET MARKETING ‘CLICK THROUGHS’ AND ‘OPENS’

MHM MEDICAL, LIFE SCIENCE & LAB GENERATE SALES

MHM MEDICAL, LIFE SCIENCE & LAB RFQ GENERATOR STEPS

MHM MEDICAL, LIFE SCIENCE & LAB GENERATE SALES LEADS  MHM IDENTIFY OEMS READY TO MAKE OUTSOURCING DESIGN  PROPOSITION VALIDATION/ DEVELOPMENT  ANALYSIS BY KEY CHARACTERISTICS

MHM MEDICAL, LIFE SCIENCE & LAB GENERATE SALES VISITS OPPORTUNITIES  MHM IDENTIFY OEMS OK WITH SALES VISIT  MONITOR

MHM MEDICAL, LIFE SCIENCE & LAB REPEAT THE PROCESS

MHM MEDICAL, LIFE SCIENCE & LAB RFQ GENERATOR STEPS