COMPANY FACTS PRESENTATION TOUCHING LIVES,IMPROVING LIFE
P&G COMPANY-KENYA In Kenya it is located in Westlands-Nairobi
P&G COMPANY GOAL
REGISTERED HEAD OFFICE HEAD QUARTERS: The Procter & Gamble Company Procter & Gamble Plaza Cincinnati, OH OH Tel Fax Website:
Head Quarters of P&G,Downtown,Cincinnati
EVOLUTION OF LOGO
SECTOR : CONSUMER GOODS INDUSTRY : PERSONAL PRODUCTS Procter and gamble divided its business into two units: BEAUTY AND GROOMING HOUSEHOLD CARE SECTOR AND INDUSTRY
IN NUMBERS No.of Brands: 300 Countries its brands are serving: 180. No.of people it is serving: 4.8 billion No.of brands in Leadership in their respective product grp: 50 Percentage of sales of House hold goods in Total sales: 90% Invested money for Advertising in FY 2013: $9.7 billion Employees : 126,000 No.of TV Serials P & G is sponsoring : 14 No.of Company Destination WEBSITES: 200(Around)
HISTORY Procter and Gamble was founded by William Procter (Candle maker From England) & James Gamble (Soap maker From Ireland) in 1837, its Company Headquarters is in Cincinnati. 1851: Company's famous moon-and-stars symbol is created. 1878: P&G introduces White Soap, soon renamed Ivory. 1890: The Procter & Gamble Company is incorporated. 1963: Company acquires the Folgers coffee brand. 1992: Pantene Pro-V shampoo is introduced.
1999: Premium pet food maker Iams Company is purchased. 2001: P&G acquires the Clairol hair-care business from Bristol- Myers Squibb Company. 2003: Company acquires a controlling interest in German hair- care firm Wella AG 2005: P&G announced an acquisition of Gillette, forming the largest consumer goods company and placing Unilever into second place 2013: Robert McDonald announced his retirement and was replaced by A.G. Lafley who returned as Chairman, President, and CEO
FOUNDERS OF P&G William ProcterJAMES GAMBLE
VISION AND MISSION Vision: To be recognized as, the best consumer products and Services Company in the world. Mission: We will provide branded products and services of superior quality and value that improve the lives of the world's consumers. As a result, consumers will reward us with leadership sales, profit, and value creation, allowing our people, our shareholders, and the communities in which we live and work to prosper.
KEY PEOPLE A.G Lafley (Current CEO,Chairman,President) Robert A. McDonald (CEO till MAY 2013) Board Of Directors(Total 11): o Norman Augustine o Lynn m martin o John f martin jr o Ernesto zedillo o Scott Cook
GLOBAL PRESENCE P&G has operations in about 80 countries. P&G's well-known, trusted brands touch the lives of consumers in more than 180 countries. Asia ---- China, Japan, Korea, Hong Kong, India, Indonesia, Philippines, Singapore, Taiwan, Sri Lanka, Malaysia, Bangladesh North America Western Europe Latin America Australia
OPERATIONS & PRODUCTS Beauty segment Grooming segment Health Care segment Snacks & Pet Care segment Fabric Care & Home Care segment Baby Care & Family Home Care segment
THE 10 PILLARS OF P&G(GLOBALLY) Ariel Downy Head & Shoulders Joy Olay Pampers Pantene Safeguard Tide Whisper
Laundry, personal care, and hair care Ariel Ascend Bonus Nice 'n Easy Olay Old Spice Pampers Pantene Mr. Clean Rejoice Safeguard Secret Tide Vidal Sassoon Wash & Go Wella Whisper Bonux Camay Clairol Crest DariCreme Gain Ivory Lava Max Factor
P&G KENYA BOARD COMPOSITION FRANCIS BLAKE- CEO Of home depot. appointed to the board on February (age 65) Angela Braly-CEO of Wellpoint,inc.has been a director since 2009.(age 53)
others include: Kenneth Chenault Scott D.Cook Maggie Wilderotter
COMPETITORS
What has made the company to prosper?
SWOT ANALYSIS Strengths Powerful collection of well-known brands. Massive world-wide distribution network. Impressive and historically successful R&D efforts. Weaknesses Growth hard to achieve for such a large and diversified portfolio, particularly in mature product categories.
OPPORTUNITIES AND THREATS Opportunities Growth of the middle class in developing markets. Threats Fierce competitive landscape, with well-heeled participants like DABUR AND HUL. Often unstable economies and political structures in emerging markets. Consumer price sensitivity, particularly in emerging markets. Raw material cost increases.
P&G PRIZES P&G boast of being the 2nd best company in marketting, as awarded by Delloitte
P&G AWARDS