Presentation is loading. Please wait.

Presentation is loading. Please wait.

©2014 LoJack Corporation. All rights reserved. LoJack and the LoJack logo are trademarks or registered trademarks of LoJack Corporation in the United States.

Similar presentations


Presentation on theme: "©2014 LoJack Corporation. All rights reserved. LoJack and the LoJack logo are trademarks or registered trademarks of LoJack Corporation in the United States."— Presentation transcript:

1 ©2014 LoJack Corporation. All rights reserved. LoJack and the LoJack logo are trademarks or registered trademarks of LoJack Corporation in the United States and other countries. Revenue Builder Pre-Install Program 11/04/2014

2 To share how other dealers are partnering with LoJack to drive significant PVR gains To discuss how the same can be done for your business Confidential and Proprietary 2 Today’s Objectives

3 Dramatically reduced dealer pricing for pre-equipping vehicles with the LoJack ® Stolen Vehicle Recovery System Significant financial investment in program by LoJack Major deployment of resources by LoJack Implementation of proven Best Practices from successful partners Marked improvement in dealership PVR Confidential and Proprietary 3 Elements of LoJack Pre-Install Program

4 Notes: “On PIP” based on total program average performance. Assumed car sales of 150 vehicles per month & ongoing price of $160. Includes LoJack and ancillary product (XLW) sales Profit Metrics: Before and After Pre-Install

5 LoJack Pricing: Upgrade Products Pricing: Confidential and Proprietary 5 Pre-Install Pricing

6 Profit Scenarios – 100 Cars Sold/Month Notes: Above profit scenarios assume car sales of 100 vehicles per month, discounted retail price of $695, ongoing LoJack price of $159. Includes LoJack and ancillary product (XLW &ES5000) sales

7 Profit Scenarios – 150 Cars Sold/Month Notes: Above profit scenarios assume car sales of 150 vehicles per month, discounted retail price of $695, ongoing LoJack price of $159. Includes LoJack and ancillary product (XLW &ES5000) sales

8 LoJack is committed to your success with: For first 30 days of Program, LoJack will price all LoJack units at $99 (inventory load and incoming vehicles) If sell-through rates meet/exceed 50% in months 2 and 3, LoJack will reimburse dealer partner entire cost of initial inventory load (up to 60 days’ supply) For the first 90 days of the program, LoJack will price XLW paper upgrade product at $25* Confidential and Proprietary 8 LoJack Financial Investment in Pre-Install Partners * Net price is $0 but includes $25 incentive to Finance Manager

9 Performance Dividend pays back the Dealer Invoice for the initial Lot Load if the dealer reaches 50% sell through of LoJacks in Months 2 & 3 combined. Sell Through is calculated as: number of LoJack units retailed/number of cars sold with LoJack units loaded on them; DMS report required for verification. Paper Upgrade costs shown are net of incentives paid to dealer personnel (if applicable). See Price Change Notice and Revenue Builder 3 promotion terms doc for full terms. LoJack Pre-Install Revenue Builder Program Dealer Profitability and Satisfaction is the basis to our long term success. LoJack’s unique Pre- Install Program includes five steps taken over five months designed to build your sales and revenue. Confidential and Proprietary 9 Month 1 $99/Unit Month 2 Month 3 $159/Unit Ongoing Step 1: Load On-Site LoJack Training Monthly check-ins, reporting to pinpoint opportunities to grow performance Performance Dividend: 50% pen in months 2 & 3 and LoJack pays back your initial load Training, support, coaching as needed Step 2: Learn Step 3: Sell Step 4: Grow Step 5: Payback Month 4 Month 5 $25 Paper (XLW) $50 XLW Net Cost

10 LoJack Paper Upgrades Are Key to Driving Program Profit XLWES5000Bundle MSRP$100$200$300 Dealer Net Cost$50$108$158 Dealer Gross Profit $$50$82$142 Dealer Gross Profit %50%46%47% Benefits of Selling Paper Upgrades: High margin products for dealer Higher suggested package retail allows for more dealer discounting/value pricing Revenue Builder promotion provides XLW paper product at $25 net cost* to the dealer for the first 90 days of the program Allows dealership personnel to get in the habit of selling paper upgrades from the start of the program ES5000 product is reinsured. Reserves approximately $60 to $70 per contract. Benefits of Selling Paper Upgrades: High margin products for dealer Higher suggested package retail allows for more dealer discounting/value pricing Revenue Builder promotion provides XLW paper product at $25 net cost* to the dealer for the first 90 days of the program Allows dealership personnel to get in the habit of selling paper upgrades from the start of the program ES5000 product is reinsured. Reserves approximately $60 to $70 per contract. Dealer Profit Per Unit – Paper Upgrades Extended Limited Warranty (XLW) Offers five additional years of limited warranty protection and 24 hour recovery or your money back per the two year LoJack Limited Warranty. 24 hour recovery or your money back; limited to the MSRP for the LoJack unit and thefts in LoJack coverage areas.** Extended Security 5000 (ES5000) Pays a total loss benefit of up to $5,000 if your vehicle is not recovered within 30 days or, after recovery, is deemed a total loss due to theft.** * Net cost is $0 but includes $25 Finance incentive ** Additional terms and conditions apply Confidential and Proprietary 10

11 LoJack brand awareness by customer leads to ease-of-sale The value of the LoJack product is unquestionable Fits well with other high-value F&I products Pre-equipping inventory provides lot protection against theft Lender advances for LoJack help ensure deals are financed Incentive monies are available on Upgrade products to drive additional profit Confidential and Proprietary 11 Other Features/Benefits of the Pre-Install Program

12 Proven Process: Agreement Logistics Review & Program Set-Up Initial Lot Load & Kick-Off Event Program Support & Enhancement Pricing & program terms IT connection established Pricing & program terms IT connection established In-depth logistics review of installation and operations protocol, delivery schedules and sales process Establish initial load date and training schedule In-depth logistics review of installation and operations protocol, delivery schedules and sales process Establish initial load date and training schedule Kick-off event led by GM Initial units installed Basic training deployed to sales and F&I Initial test data passed to LoJack Kick-off event led by GM Initial units installed Basic training deployed to sales and F&I Initial test data passed to LoJack Program performance review Dashboard reporting Advanced Sales and F&I training Premium Customer Support (1-Stop Shop) Program enhancements Program performance review Dashboard reporting Advanced Sales and F&I training Premium Customer Support (1-Stop Shop) Program enhancements LoJack’s dedicated field team will guide your dealership from initial set-up to sell- through and will ensure flawless execution of the program.

13 Offer of pre-install partner pricing and incentives 45 day payment terms In-market program management to provide all necessary training, coordination of program rollout and sales support materials Program oversight / analysis leading to recommendations for enhanced success Dedicated on-site technician team geared to prompt / efficient installations Confidential and Proprietary 13 The Plan: LoJack’s Role

14 Agree to terms of the Revenue Builder Program Establish pay plan and internal functional alignment geared toward maximum sales penetration –LoJack BDM can provide sample pay plans if desired Establish LoJack retail price that encourages high penetration levels Set up ongoing program reporting for analysis and to monitor success – If no data exchange process is implemented, dealer agrees to submit paper accept/decline forms to LoJack Meet regularly with LoJack to review success of program Provide Installation coordination Confidential and Proprietary 14 The Plan: Dealer’s Role

15 Program Pricing & Terms to participate in LoJack Pre-Install Program Follow-up meeting with management team to review key elements of program Logistics meeting with all departments to coordinate launch of program Installations can begin within 2 weeks Confidential and Proprietary 15 Next Steps


Download ppt "©2014 LoJack Corporation. All rights reserved. LoJack and the LoJack logo are trademarks or registered trademarks of LoJack Corporation in the United States."

Similar presentations


Ads by Google