2. Resolving Consumer Problems  Contact the Merchant by Phone  Write a Letter of Complaint  Mediation & Arbitration – define page 47  Legal Action Small Claims Court –less than $4000 in Kansas; you represent yourself Lawsuit – file lawsuit using a lawyer ○ New Car Smell Class Action Suit – lawsuit on behalf of a group of people ○ Ipad ○ Tyson chicken ○ Happy Meals Page 47-49

3. Sources of Consumer Help  Read the page about sources of consumer help  In groups one member reads the scenario to the others then determine which sources of consumer help could be used

4. If you were to buy a car, what are the top 3 makes/models you would buy? The Ford Mustang ranks at the top of the list, with 8.56 percent of respondents citing it as their car of choice. The Honda Civic and Honda Accord round out the top three, garnering 5.28 percent and 4.28 percent of survey respondents, respectively.Ford

5. Factors Affecting Consumer Decisions 1. Personal Factors 2. Family Factors 3. Culture 4. Social Factors 5. Societal and Demographic Factors 6. Economic Factors 7. Technology 8. Media 9. The Marketplace 10. Legal and Moral Factors Pages 65-66

6. Assignment 1. Pattern Your Decisions Create a pattern that shows 8 of the 10 consumer decision factors and provide an example of specific time you made a decision based on that factor 2. Two Paragraph Summary Write a one paragraph (5 sentences) summary of a consumer incident that left you dissatisfied. Write a second paragraph describing how you handled the consumer problem or how you would do things differently to handle the problem if a similar incident occurred again