1. Presenters Steve Dwire, Assistant Vice President of Financial Aid; The College of St. Rose Hugh Ganser, Associate Director of Financial Aid; University at Buffalo John Gottardy, Director of Financial Aid; University at Buffalo 1

2.  How and why colleges leverage financial aid  Tuition discounting and financial aid packaging  Funds management and monitoring expenditures  What to do if you over or under spend 2

3. The strategic utilization of financial aid funds to help campuses enroll the students they want to enroll while reaching desired enrollment targets and net tuition revenues. 3

4. 4 Regional & National College Rankings/Profile Competition for Select Students Competition between Institutions

5. As state support continues to drop, public colleges and universities are relying more on tuition for their revenue needs. 5

6. Tuition Discounting is the process by which the institution offsets its published tuition price (sticker price) with institutional grants/scholarships for enrolling students 6

7. Total Institutional Grant Aid Tuition Discount Rate = Total Gross Tuition and Required Fee Revenue Average Institutional Aid Per Student Tuition Discount Rate = Published Tuition and Required Fee Rate OR 7

10. 10 Step 1: Determine Goals Step 2: Evaluate Resources Define Allocations/Budgets for each fund Institutional State Federal Campus-Based Allocation How/When Tentative/Final Institutional Match Define Allocations/Budgets for each fund Institutional State Federal Campus-Based Allocation How/When Tentative/Final Institutional Match Enrollment / Student Profile

11. 11 Develop an Analytical Framework Implement Your Plan Maximize Funds Utilization Evaluate & Set Perimeters Look at Historical Trends Forecast Yield Conduct Price Sensitivity Analysis Create Awarding Scenarios Run Simulations Evaluate & Set Perimeters Look at Historical Trends Forecast Yield Conduct Price Sensitivity Analysis Create Awarding Scenarios Run Simulations

12. Constantly monitor and review funds 12 Track Acceptance of Aid Cancellation of Awards Recalibrate PlanReallocate and Re-Award

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14.  Try to Maintain Consistency across aid years  Review your results Measure funds expenditures Review class composition  Plan for Next Year Establish preliminary action plan 14

15. 15 Steve Dwire dwires@mail.strose.edu Hugh Ganser ganser@buffalo.edu John Gottardy johngott@buffalo.edu

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