1. Chapter 5 Business Communication
Introduction to Business
Seventh edition

2. Excellent communicators...
well liked, efficient, and effective.

3. Communication barriers
・Physical barriers
・Language barriers
・Body language barriers
・Perceptual barriers
・Organizational barriers
・Cultural barriers

4. Nonverbal communication
Eye contact
Tone of voice
Facial expression
Gestures and postures
Active listening

5. Communication channels
Channel richness
High
Low

6. Choose the right words Analyze your audience Avoid slang Avoid bias
Use the active voice
Strike the right tone
Avoid making grammar goofs

7. Example... Our team did not hit the sales goal.
Active voice
Our team did not hit the sales goal.
Passive voice
The sales goal was not reached.

8. Business writing Use block paragraphs
(1) Use single spacing
(2) Double space between paragraphs
(3) Do not intend the first sentence of your paragraphs
It creates a more organized look for your pages, building the reader's eye through the key elements of your structure.

9. Successful verbal presentation
Opening
An interesting or startling statistics
Audience involvement
A compelling story or anecdote
A relevant smile or metaphor
Engaging questions

10. Successful verbal presentation
Body
Three bodies are ideal
Specific examples and vivid comparisons
Trusted sources, specific date and expert quotations
Use clear transition

11. Successful verbal presentation
Close
Summarize your key points
Circle back to your introduction
Consider sharing quotations or humor
Signal to your audience for closing

12. Successful verbal presentation
Other tips
Questions
Visual aids
Handling nerves and hostility
Incorporating humor
Dynamic delivery

13. Questions?