1. Chapter 7 Creating a Newsletter with a Pull-Quote and Graphics
Microsoft Word 2013
Chapter 7
Creating a Newsletter with a Pull-Quote and Graphics

2. Objectives Insert and format WordArt Set custom tab stops
Crop a graphic
Rotate a graphic
Format a document in multiple columns
Justify a paragraph
Hyphenate a document
Format a character as a drop cap
Creating a Newsletter with a Pull-Quote and Graphics

3. Objectives Insert a column break Insert and format a text box
Copy and paste using a split window
Balance columns
Modify and format a SmartArt graphic
Copy and paste using the Office Clipboard
Add an art page border
Creating a Newsletter with a Pull-Quote and Graphics

4. Project – Newsletter
Creating a Newsletter with a Pull-Quote and Graphics

5. Desktop Publishing
Professional-looking documents, such as newsletters and brochures, often are created using desktop publishing software
With desktop publishing software, you can divide a document in multiple columns, wrap text around diagrams and other graphical images, change fonts and font sizes, add color and lines, and so on, to create an attention-grabbing document
Creating a Newsletter with a Pull-Quote and Graphics

6. Desktop Publishing Terminology
As you create professional-looking newsletters and brochures, you should be familiar with several desktop publishing terms such as:
A nameplate, or banner, is the portion of a newsletter that contains the title of the newsletter and usually an issue information line
The issue information line identifies the specific publication
A ruling line, usually identified by its direction as a horizontal rule (a side to side line-often used in the nameplate) or vertical rule (up and down line-often used to separate columns), is a line that separates areas of the newsletter
A subhead is a heading within the body of the newsletter
A pull-quote is text that is pulled, or copied, from the text of the document and given graphical emphasis
Creating a Newsletter with a Pull-Quote and Graphics

7. Creating a Nameplate A nameplate visually identifies a newsletter
It should catch the attention of readers, enticing them to read a newsletter
Usually, the nameplate is positioned horizontally across the top of the newsletter
The nameplate typically consists of the title of the newsletter and the issue information line
Some also include a subtitle, a slogan, and a graphical image or logo
Creating a Newsletter with a Pull-Quote and Graphics

8. Designing a Nameplate
Guidelines for the newsletter title and other elements in the nameplate are as follows:
Compose a title that is short, yet conveys the contents of the newsletter. In the newsletter title, eliminate unnecessary words such as these: the, newsletter. Use a decorative font in as large a font size as possible so that the title stands out on the page.
Other elements on the nameplate should not compete in size with the title. Use colors that complement the title. Select easy-to-read fonts.
Arrange the elements of the nameplate so that it does not have a cluttered appearance. If necessary, use ruling lines to visually separate areas of the nameplate.
Creating a Newsletter with a Pull-Quote and Graphics

9. Inserting WordArt
WordArt enables you to create text with special effects such as shadowed, rotated, stretched, skewed, and wavy effects
Creating a Newsletter with a Pull-Quote and Graphics

10. Inserting WordArt
When you insert a drawing object in a Word document, the default text wrapping is Square, which means text will wrap around the object in the shape of a square
Creating a Newsletter with a Pull-Quote and Graphics

11. Changing the WordArt Fill Color
In a gradient fill effect, colors blend into one another
Word includes several built-in gradient fill colors, or you can customize one for use in drawing objects
A gradient stop is the location where two colors blend
You can change the color of a stop so that Word changes the color of the blend. You can also add or delete stops
Creating a Newsletter with a Pull-Quote and Graphics

12. Changing the WordArt Fill Color
Creating a Newsletter with a Pull-Quote and Graphics

13. Setting Custom Tab Stops Using the Tabs Dialog Box
In Word, a paragraph cannot be both left-aligned and right-aligned
To place text at the right margin of a left-aligned paragraph, you set a tab stop at the right margin
Creating a Newsletter with a Pull-Quote and Graphics

14. Bordering One Edge of a Paragraph
In Word, you use borders to create ruling lines
You are able to place borders on any edge of a paragraph; that is, Word can place a border on the top, bottom, left, and right edges of a paragraph
The buttons in the Preview area of the Borders and Shading dialog box are toggles that display and remove the top, left, bottom, and right borders
Creating a Newsletter with a Pull-Quote and Graphics

15. Bordering One Edge of a Paragraph
Creating a Newsletter with a Pull-Quote and Graphics

16. Cropping a Graphic
Word allows you to crop, or remove edges from a graphic
Creating a Newsletter with a Pull-Quote and Graphics

17. Using the Selection Task Pane
The selection task pane enables you easily to select items on the screen that are layered behind other objects
Creating a Newsletter with a Pull-Quote and Graphics

18. Formatting the Body of the Newsletter
Guidelines to follow when creating a newsletter:
Develop subheads with as few words as possible
Use a larger, contrasting and bold font for subheads so that they stand apart from the body copy
Add energy to a newsletter with pull-quotes, graphics, and drop caps
If an article spans multiple pages, you use a continuation line, called a jump line to guide the reader to the remainder of the article
Maintain consistency with placement of body copy elements in newsletter editions
Maximize white space between lines, paragraphs, and columns
Use colors that complement those in the nameplate
Divide sections with vertical rules
Creating a Newsletter with a Pull-Quote and Graphics

19. Columns When you begin a document in Word, it has one column
You can divide a portion of a document or the entire document in multiple columns
Within each column, you can type, modify, or format text
To divide a portion of a document in multiple columns, you use section breaks
Word requires that a new section be created each time you alter the number of columns in a document
Creating a Newsletter with a Pull-Quote and Graphics

20. Inserting a Continuous Section Break
A continuous section break is inserted when the new section should be on the same page as the previous section
Creating a Newsletter with a Pull-Quote and Graphics

21. Inserting a Continuous Section Break
Creating a Newsletter with a Pull-Quote and Graphics

22. Hyphenating a Document
To eliminate some of the rivers, or small gaps between words in a paragraph, in the columns of the newsletter, you turn on Word’s hyphenation feature so that words with multiple syllables are hyphenated at the end of lines instead of wrapped in their entirety to the next line
Automatic hyphenation places hyphens wherever words can break at a syllable in the document
With manual hyphenation, Word displays a dialog box for each word it could hyphenate, enabling you to accept or reject the proposed hyphenation
Creating a Newsletter with a Pull-Quote and Graphics

23. Hyphenating a Document
Creating a Newsletter with a Pull-Quote and Graphics

24. Formatting a Character as a Drop Cap
To add interest to an article, you often see a drop cap, which is a capital letter whose font size is larger than the rest of the characters in the paragraph
The drop cap can sink into the first few lines of text, or it can extend into the left margin
Creating a Newsletter with a Pull-Quote and Graphics

25. Formatting a Character as a Drop Cap
Creating a Newsletter with a Pull-Quote and Graphics

26. Inserting a Next Page Section Break
A next page section break is a section break that also contains a page break
Creating a Newsletter with a Pull-Quote and Graphics

27. Inserting a Column Break
A column break places the insertion point at the top of the next column
When inserting a new column break, Word places the break at the location of the insertion point
Creating a Newsletter with a Pull-Quote and Graphics

28. Inserting a Column Break
Creating a Newsletter with a Pull-Quote and Graphics

29. Creating a Pull-Quote Guidelines to follow when using a pull-quote:
Use sparingly
Use quotation marks only if you are quoting someone directly
Create a text box, which is a container for text that allows you to position the text anywhere on the page, and then move the text box to the desired location
Creating a Newsletter with a Pull-Quote and Graphics

30. Splitting the Window
Word allows you to split the window into two separate panes, each containing the current document and having its own scroll bar
This enables you to scroll to and view two different portions of the same document at the same time
Creating a Newsletter with a Pull-Quote and Graphics

31. Splitting the Window
Creating a Newsletter with a Pull-Quote and Graphics

32. Changing Column Formatting
Word requires a new section each time you change the number of columns in a document
Thus, you first must insert a continuous section break and then change the number of columns
Creating a Newsletter with a Pull-Quote and Graphics

33. Balancing Columns
The text in all of your columns should consume the same amount of vertical space
To balance columns, you insert a continuous section break at the end of the text
Creating a Newsletter with a Pull-Quote and Graphics

34. Balancing Columns
Creating a Newsletter with a Pull-Quote and Graphics

35. Changing the Layout of a SmartArt Graphic
SmartArt graphics are visual representations of ideas
Many different SmartArt graphics are available, allowing you to choose one that illustrates your message best
Creating a Newsletter with a Pull-Quote and Graphics