1. Determining the right
LOCATION

2. One of the most important decisions the small business operator has to make is choosing the right location for his business. The location decision must be made before actual operations begin. The wrong location will make it very difficult for the small business owner to achieve his business objectives.

3. What is the Right Location?
The right location refers to that one which will bring the highest possible benefits to the firm. The right location for one business, however, may be the wrong location for another firm and vice versa.

4. Criteria for Selecting a Business Location
Population growth
Average annual income of families
Proximity to markets
Proximity to supply of raw materials
Labor supply
Business climate
Population trends
Local laws and regulations

5. Criteria for Selecting a Business Location
Competition
Compatibility with the community
Transportation
Public services
Police and fire protection
Reputation of the location