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A BRAHAM M ASLOW ’ S H IERARCHY OF N EEDS. I NTRODUCTION Abraham Maslow.

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Presentation on theme: "A BRAHAM M ASLOW ’ S H IERARCHY OF N EEDS. I NTRODUCTION Abraham Maslow."— Presentation transcript:

1 A BRAHAM M ASLOW ’ S H IERARCHY OF N EEDS

2 I NTRODUCTION Abraham Maslow

3 Abraham Harold Maslow (April 1, 1908 – June 8, 1970) was an American psychologist. He is noted for his conceptualization of a "hierarchy of human needs“ The founder of humanistic psychology. In 1967, the American Humanist Association named him Humanist of the Year.

4 He went to graduate school at the University of Wisconsin to study psychology. University of Wisconsin psychology At Wisconsin he pursued an original line of research, investigating primate dominance behavior and sexuality. In 1967, the American Humanist Association named him Humanist of the Year.

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6 D EFICIENCY N EEDS The lower four layers of the pyramid contains what Maslow called "deficiency needs" or "d-needs“. With the exception of the lowest need, if these "deficiency needs" are not met, the body gives no physical indication. The hierarchy level of need moves upwards as soon as the previous level of need is satisfied.

7 P HYSIOLOGICAL N EEDS For the most part, physiological needs are obvious—they are the literal requirements for human survival. If these requirements are not met, the human body simply cannot continue to function.

8 P HYSIOLOGICAL N EEDS INCLUDE : Breathing Food Homeostasis Sex *The intensity of the human sexual instinct is shaped more by sexual competition than maintaining a birth rate adequate to survival of the species.

9 S AFETY N EEDS : * These needs have to do with people's yearning for a predictable orderly world. Personal security Financial security Health and well-being Safety net against accidents/illness and their adverse impacts

10 L OVE AND B ELONGING Humans need to feel a sense of belonging and acceptance They need to love and be loved (sexually and non-sexually) by others -> In the absence of these elements, many people will become susceptible to loneliness, social anxiety, and clinical depression.

11 This aspect of Maslow's hierarchy involves emotionally based relationships in general, such as: Friendship Intimacy Family

12 E STEEM All humans have a need to be respected and to have self-esteem and self-respect Also known as the belonging need, esteem presents the normal human desire to be accepted and valued by others Imbalances at this level can result in low self-esteem or an inferiority complex.inferiority complex

13 Maslow noted two versions of esteem needs, a lower one and a higher one. o The lower one is the need for the respect of others, the need for status, recognition, fame, prestige, and attention. o The higher one is the need for self-respect, the need for strength, competence, mastery, self-confidence, independence and freedom.

14 S ELF - ACTUALIZATION “W HAT A MAN CAN BE, HE MUST BE.” o This level of need pertains to what a person's full potential is and realizing that potential. o Maslow describes this desire as the desire to become more and more what one is, to become everything that one is capable of becoming.


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